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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Segafredo performance in the Italy and how they change over time
See what factors influence Segafredo performance in the Italy and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Segafredo' competitors in the Italy
An analysis of Segafredo' competitors in the Italy
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Segafredo is in the lower 21% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Segafredo's market performance is in the lower 21% in Italy's Cafe & Restaurants industry, indicating a below average market standing. Peers in similar range: Pizzeria Posca, Sabores, Tang Gourmet Dim Sum Restaurant, Pasticceria Dolce Trinacria, Trattoria Angolo di Casa, Restaurant Bar Anna.
Number of outlets indicates brand reach. Tracking outlet distribution helps assess market penetration and identify growth opportunities in different regions.
Segafredo has a varying number of outlets across Italian states. Emilia-Romagna has the most with 5 outlets, followed by Friuli – Venezia Giulia, Lombardy, Piedmont, and Tuscany with 3 each. Abruzzo and Sicily have the least with 1 each.
Competitor analysis identifies key players. Understanding competitors' strengths and weaknesses informs strategic decisions and helps maintain a competitive edge.
Segafredo's top competitors based on customer cross-visitation are Autogrill and McDonald's, both at 14.81%. Other competitors include Braciopizzaselfatessa, Mondo Del Pane, and Mare Blu, each at 7.41%. This highlights the competitive landscape.
Traffic workload by hour reveals peak times. Understanding traffic patterns helps optimize staffing, manage resources, and improve customer service during busy periods.
Segafredo experiences peak traffic between 9 AM and 12 PM, with the highest workload at 10 AM (55.13%) and 11 AM (55.76%). Traffic gradually decreases after 12 PM, reaching lower levels in the evening and early morning hours.
Consumer segments help tailor marketing. Understanding demographics allows targeted campaigns, improving engagement and ROI by addressing specific consumer needs.
Segafredo's customer base shows a high affinity among women (75%) and men (122%). Gen X is overrepresented (181%), while Gen Y is underrepresented (26%). Gen Z shows a very high affinity (340%).