Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Scandy - Ice Candy performance in the India and how they change over time
See what factors influence Scandy - Ice Candy performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Scandy - Ice Candy' competitors in the India
An analysis of Scandy - Ice Candy' competitors in the India
In Cafés & Restaurants
·Jul – Sep 25
Scandy - Ice Candy is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Scandy - Ice Candy's market performance is at the 68th percentile, indicating an average/above average market standing. This means the brand is ahead of many competitors in the Cafe & Restaurants industry in India. Performance peers in the same percentile range include Geetham Veg Restaurant, FRUITBAE, ASF - Ancient Stone Flames BBQ & Grill, Amrik Sukhdev Dhaba, Copper Chimney, and BHOOTER RAJA DILO BOR.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue. High CSAT scores indicate a strong customer base.
Scandy - Ice Candy boasts a high overall customer satisfaction (CSAT) of 98%, a 0.2pp increase year-over-year. Kerala shows the highest CSAT at 99%, while Tamil Nadu has a slightly lower CSAT of 98%. This indicates strong positive customer sentiment towards Scandy - Ice Candy, particularly in Kerala.
Outlet count indicates brand reach and market penetration. Growth in outlet numbers reflects expansion and investment in new markets.
Scandy - Ice Candy has a total of 60 outlets in India. The majority (44) are located in Kerala, followed by Tamil Nadu (11), Karnataka (3), and Telangana (2). This distribution highlights Kerala as the brand's primary market.
Identifying key competitors helps refine strategies and differentiate offerings. Understanding cross-visitation patterns reveals shared customer base.
Scandy - Ice Candy's top competitors, based on customer cross-visitation, are Pizza Hut (4.66%), Cake Hut (3.76%), KFC (3.58%), Al Taza (3.41%), and Pathirakozhi Restaurant (2.15%). This suggests that customers who visit Scandy - Ice Candy also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Scandy - Ice Candy experiences peak traffic workload between 17:00 and 22:00, with the highest workload at 21:00 (60.56%). Traffic is minimal between 01:00 and 08:00. This data suggests that Scandy - Ice Candy is most popular during evening and late-night hours.
Understanding consumer segments enables targeted marketing. Gender and generational insights inform product development and promotional strategies.
Scandy - Ice Candy's customer base shows a higher affinity towards women (138 index) compared to men (83 index). Among generations, Gen Z shows the highest affinity (143 index), followed by Gen Y (102 index), and Gen X (73 index). This suggests that Scandy - Ice Candy resonates more strongly with women and younger generations.