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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Santo performance in the Brazil and how they change over time
See what factors influence Santo performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Santo' competitors in the Brazil
An analysis of Santo' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Santo is in the lower 42% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Santo's market performance is in the lower 42% in Brazil's Cafe & Restaurants industry, indicating a below average market standing. Performance peers in the same percentile range include Oyama Sushi | Florianópolis, Frontera, ICONIKO, Le Jazz, Montana Grill, and Bom Beef Burgers Moema.
Competitor analysis identifies key rivals and customer overlap. Understanding competitor visitation patterns informs strategies to attract and retain customers.
Santo's top competitors based on customer cross-visitation are McDonald's (15.31%), Burger King (5.61%), Habib's (3.06%), Outback Steakhouse (2.55%), and Graal (2.04%). McDonald's has a significantly higher cross-visitation rate.
Traffic workload analysis reveals peak hours and customer flow. Understanding traffic patterns optimizes staffing and resource allocation for better service.
Santo experiences peak traffic workload between 11:00 AM and 9:00 PM, with the highest workload around 8:00 PM (31.16%). Traffic is minimal between midnight and 6:00 AM.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product positioning.
Santo's customer base shows a high affinity for women (87%), indicating they are overrepresented. Men are underrepresented (113%). Gen X shows a high affinity (110%), while Gen Y is underrepresented (85%).