Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Salsa Shop performance in the Netherlands and how they change over time
See what factors influence Salsa Shop performance in the Netherlands and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Salsa Shop is ahead of most brands
Sample of brands in the same percentile
An analysis of Salsa Shop' competitors in the Netherlands
An analysis of Salsa Shop' competitors in the Netherlands
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Salsa Shop's market performance is at the 62nd percentile, indicating an average/above average market standing. This means Salsa Shop performs better than most brands in the Netherlands' Cafe & Restaurants industry. Performance peers in the same percentile range include Heinde, De Pannekoekenbakker, Florentin brunch and Vapiano.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business and positive word-of-mouth.
Salsa Shop's overall customer satisfaction is 80%, a decrease of 4.5 percentage points year-over-year. This indicates a need to investigate and address potential issues affecting customer experience to maintain loyalty and positive brand perception in the Netherlands.
Average check reveals how much customers spend per visit. Monitoring this KPI helps understand spending habits and optimize pricing and menu strategies.
The average check for Salsa Shop in the Netherlands is 15 EUR, a decrease of 3.7% year-over-year. This suggests customers are spending slightly less per visit, potentially due to changes in order habits or pricing sensitivity.
Number of outlets indicates brand's reach and expansion. Tracking this KPI shows growth and market penetration within the Cafe & Restaurants industry.
Salsa Shop has 18 outlets in the Netherlands. This reflects the brand's current physical presence and market coverage within the country's Cafe & Restaurants industry.
Competitor analysis identifies key players attracting similar customers. Understanding cross-visitation patterns informs competitive strategies and market positioning.
McDonald's (6.73%) is the most cross-visited brand by Salsa Shop's customers, followed by KFC (3.85%) and Winkel 43 (2.88%). This indicates that Salsa Shop customers also frequent fast-food chains and local restaurants.
Traffic workload by hour reveals peak and off-peak times. Understanding these patterns helps optimize staffing, promotions, and resource allocation for efficiency.
Salsa Shop experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (52.46%). Traffic is minimal during early morning hours, indicating a need to focus resources during peak times.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Women (99%) and Men (100%) are almost equally represented. Gen Z (157%) and Gen Y (152%) show high affinity, while Gen X (61%) is under-indexed. This suggests Salsa Shop resonates more strongly with younger generations.