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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Salad Fresh performance in the Mexico and how they change over time
See what factors influence Salad Fresh performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Salad Fresh is in the lower 36% of brands
Sample of brands in the same percentile
An analysis of Salad Fresh' competitors in the Mexico
An analysis of Salad Fresh' competitors in the Mexico
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Salad Fresh's market performance is in the lower 36% in Mexico's Cafe & Restaurants industry, indicating a below average market standing. Performance peers in the same percentile range include Sendai Sushi, Manolete, La Siberia Central, Trattoria Toscana San Pancho, Fontana Restaurante Chipilo, and 130 Grados Steakhouse Querétaro.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
Salad Fresh's overall CSAT is 64%, a significant decrease of 23.5 percentage points year-over-year. Querétaro shows a CSAT of 69% with a decrease of 18.8 percentage points. The CSAT trend shows fluctuations, with a high in June 2025 and a low in July 2025.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization strategies.
The overall average check for Salad Fresh is 187.5 MXN, a decrease of 4.6% year-over-year. Querétaro's average check is 188.7 MXN, showing no growth. The average check fluctuated between June and August 2025, with a peak in August.
Outlet count indicates brand reach and expansion, reflecting growth strategy and market penetration effectiveness.
Salad Fresh has a total of 16 outlets across Mexico. Querétaro has the highest number of outlets (6), followed by Colima (4). Aguascalientes, Jalisco, San Luis Potosí, State of Mexico, Coahuila and Michoacán each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Salad Fresh, based on cross-visitation, are KFC (12.31%), Little Caesars Pizza (7.69%), Super Salads (4.62%), Tacos Los Güeros (4.62%), and McDonald's (4.62%). This indicates a significant overlap in customer base with KFC.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Salad Fresh experiences peak traffic workload between 11:00 AM and 6:00 PM, with the highest workload at 3:00 PM (57.24). Traffic is minimal between 0:00 AM and 7:00 AM, and declines significantly after 8:00 PM.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Salad Fresh's customer base shows a high affinity towards women (index 98) and men (index 101). Gen X is overrepresented (index 421), indicating a high affinity from this generation.