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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Rumah Makan performance in the Indonesia and how they change over time
See what factors influence Rumah Makan performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Rumah Makan' competitors in the Indonesia
An analysis of Rumah Makan' competitors in the Indonesia
In Cafés & Restaurants
·Jul – Sep 25
Rumah Makan is in the lower 19% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Rumah Makan is in the lower 19% of brands, indicating a critically low market performance. This suggests a need to improve competitiveness. Performance peers in the same range include Second House, Truntum Gasblock Borobudur, Batur Sari Restaurant, Bakso Solo Samrat Raya Kupang Indah, Vanbenk Coffee & Eatery, and Locca Sea House.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
Rumah Makan's overall CSAT is 69%, a decrease of 18.2 percentage points year-over-year, indicating a significant decline in customer satisfaction. In Java, the CSAT is also 69% with the same decrease. The CSAT dynamic data shows fluctuations, with a peak in August 2025.
Outlet count indicates brand reach and expansion, reflecting market presence and growth potential in Cafe & Restaurants.
Rumah Makan has 28 outlets in Java, 4 in Sumatra, 3 in Kalimantan, and 1 in Lesser Sunda Islands. Java accounts for the majority of outlets, indicating a strong regional focus. There is no growth data available.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain a competitive edge.
The top competitors for Rumah Makan, based on cross-visitation, are RM SR, Kopi Kenangan, Alam Sunda, Spesial Sambal, and Sate Kambing H. Etom. RM SR, Kopi Kenangan, Alam Sunda, and Spesial Sambal each have a cross-visitation rate of 8.33%, while Sate Kambing H. Etom has 4.17%.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Traffic workload for Rumah Makan peaks between 12:00 PM and 7:00 PM, with the highest workload at 6:00 PM (49.84%). The lowest traffic occurs between 1:00 AM and 5:00 AM. This data informs staffing and resource allocation strategies.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Rumah Makan's consumer base shows a higher affinity among men (157%) compared to women (56%). Among generations, Gen X shows the highest affinity (325%), while Gen Y has an affinity of 83% and Gen Z has an affinity of 28%. This suggests targeted marketing towards Gen X and men may be effective.