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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Roots performance in the Sri Lanka and how they change over time
See what factors influence Roots performance in the Sri Lanka and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Roots' competitors in the Sri Lanka
An analysis of Roots' competitors in the Sri Lanka
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Roots is in the top 5% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
Roots in Sri Lanka's Cafe & Restaurants industry has a market performance of 95, placing it in the leading category. This indicates a strong market presence and high customer preference compared to competitors like Mama Louie's, The kitchen, Crab Hiriketiya, Mr Burger, Blue Orbit by Citrus and Pick N'Mix Restaurant.
Customer Satisfaction reflects how well Roots meets customer expectations, impacting loyalty, reputation, and revenue growth.
Roots shows strong customer satisfaction in Sri Lanka with an overall CSAT of 76%, a 13.3 percentage point increase year-over-year. Western Province leads with 80%. The dynamic data indicates fluctuation in CSAT between May and July 2025, with a min of 62.5 and max of 85.71.
Average Check indicates the typical amount customers spend, reflecting pricing strategy effectiveness and customer purchasing power.
The average check for Roots in Sri Lanka is 974.1 LKR, a 12.6% increase year-over-year. In the Western Province, the average check is 982.1 LKR. The dynamic data shows variation in average check between May and July 2025, with a min of 826.92 LKR and max of 1166.67 LKR.
Number of Outlets reflects the brand's reach and accessibility, influencing market coverage and brand visibility.
Roots has 17 outlets in the Western Province and 1 outlet in the Central Province of Sri Lanka. The Western Province accounts for the majority (100%) of Roots' outlet presence, while the Central Province accounts for 5.88%.
Competitor analysis identifies key players and their cross-visitation rates, revealing competitive dynamics and customer preferences.
Customers of Roots also visit Pizza Hut (24.14%), P&S (Perera & Sons) (17.24%), Dinemore (13.79%), Java Lounge (10.34%), and Carnival Ice Cream (10.34%). Pizza Hut has the highest cross-visitation, indicating it as a primary competitor for Roots.
Traffic Workload reveals peak hours, enabling efficient staffing and resource allocation to maximize customer service and revenue.
Roots experiences peak traffic between 10:00 and 18:00, with the highest workload around 15:00-16:00 (51.86-51.80). Traffic is minimal between 0:00 and 7:00. This data suggests strategic resource allocation during peak hours is critical.
Consumer segments analysis informs targeted marketing and positioning strategies based on audience demographics and preferences.
Women show affinity (72) which is below average, indicating they are underrepresented among Roots' consumers. Men's affinity (120) is high. Gen X shows high affinity (262) significantly over average consumer. Gen Y has below average affinity (75) showing underrepresentation.