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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Rom'antica performance in the Italy and how they change over time
See what factors influence Rom'antica performance in the Italy and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Rom'antica' competitors in the Italy
An analysis of Rom'antica' competitors in the Italy
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Rom'antica is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Rom'antica has a market performance percentile of 99 in Italy's Cafe & Restaurants industry, which positions it as a leading brand. This signifies high customer preference and competitive strength, indicating that Rom'antica captures a significant share of the market's foot traffic. Performance peers in the same percentile range include: Osteria Poggi - Prosciutto e Bollicine, Antica Cagliari, I Vaccinari, Illy, Gelateria Gallonetto, and Cucina Romana Da Dino.
Customer satisfaction (CSAT) reflects loyalty and brand perception, crucial for repeat business and positive word-of-mouth, impacting long-term profitability.
Rom'antica's overall CSAT is 63%, a decrease of 8.3 percentage points year-over-year. Veneto shows the highest CSAT at 71% but has a significant decrease of 20.3pp. Emilia-Romagna has 69% with a slight decrease. Piedmont reports 65% with a decrease of 9.6pp, and Lombardy shows 63% with a decrease of 8.7pp. The declining CSAT trend across all regions needs attention to identify and address customer concerns.
Average check (avg чек) indicates customer spending per visit, reflecting pricing strategy effectiveness and customer purchasing behavior.
Rom'antica's overall average check is 9.8 EUR, down 7.4% year-over-year. Lombardy has the highest average check at 10.4 EUR with no growth. Piedmont is at 10 EUR also with no growth. Emilia-Romagna average check is 7.9 EUR with no growth. The decrease in the overall average check warrants investigation into potential factors such as menu changes or pricing adjustments.
Outlet count reflects brand reach and market presence, influencing accessibility and overall revenue potential within a specific industry.
Rom'antica has the most outlets in Lombardy (34), followed by Emilia-Romagna (10), Piedmont (6), Veneto (3), and Marche (2). Lombardy represents the strongest regional presence for the brand. The distribution of outlets indicates a concentration in Northern Italy.
Competitor analysis identifies key rivals for strategic positioning and differentiation, revealing market dynamics and opportunities for competitive advantage.
Rom'antica's top competitors based on customer cross-visitation are McDonald's (9.28%), Autogrill (4.22%), La Piadineria (2.95%), Burger King (2.95%), and Pizzium (2.11%). McDonald's exhibits significantly higher cross-visitation. This data helps understand customer preferences and benchmark performance.
Traffic workload by hour shows peak times, enabling optimal staffing and resource allocation to improve customer experience and operational efficiency.
Rom'antica experiences peak traffic between 10 AM and 8 PM, with the highest workload around 1 PM. Traffic is minimal before 8 AM and after 9 PM. This data supports staffing and resource optimization based on hourly demand, improving customer service during peak times.
Understanding consumer segments allows for tailored marketing, optimized product offerings, and enhanced customer engagement, boosting brand relevance and loyalty.
Rom'antica's customer base has a high affinity index for Women(99) and Men(101), with slightly more engagement from men, relative to general population. Among generations, Gen X (106) and Gen Y (107) show higher affinity, while Gen Z (73) is under-indexed. This suggests focusing marketing on older millennials while trying to engage the younger generation more effectively.