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Managing Partner, Global Business Development
See what factors influence Richeese Factory performance in the Malaysia and how they change over time
See what factors influence Richeese Factory performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Richeese Factory' competitors in the Malaysia
An analysis of Richeese Factory' competitors in the Malaysia
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Richeese Factory is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Richeese Factory's market performance in Malaysia is leading, with a percentile of 99, placing it in the top 1%. This indicates a strong market position relative to competitors like Thai Chala Restaurant, India Gate Restaurant, THEFAT.BURGER Penang, MR CHURROS, Hadramawt Restaurant and Pauline's Fast Food Restaurant中西快餐厅, which also share a similar percentile range.
Customer satisfaction reflects brand perception and loyalty. High CSAT scores often correlate with repeat business and positive word-of-mouth referrals.
Richeese Factory has a high customer satisfaction (CSAT) score of 93% in Malaysia, a significant increase of 29 percentage points year-over-year. This indicates strong customer approval. Selangor and Johor show the highest CSAT at 94%, while Malacca shows the lowest at 75%, but all states experienced growth in customer satisfaction.
Average check reveals customer spending habits. Monitoring this metric helps understand revenue trends and evaluate pricing strategies.
The average check for Richeese Factory in Malaysia is 34.7 MYR, a decrease of 5.3% year-over-year. Johor has the highest average check at 35.4 MYR. Kuala Lumpur and Malacca demonstrate lower values, signaling potential differences in spending habits across regions.
Outlet count indicates brand's physical presence and accessibility. A wider network can drive higher brand visibility and market penetration.
Richeese Factory has a limited number of outlets in Malaysia. Selangor leads with 6 outlets, while Malacca and Kuala Lumpur have 2 each. Negeri Sembilan and Johor each have 1. The distribution shows a concentration of outlets in Selangor compared to other states.
Identifying key competitors helps refine strategies. Understanding cross-visitation patterns reveals customer preferences and potential areas for improvement.
The top competitors for Richeese Factory in Malaysia, based on customer cross-visitation, are ZUS Coffee (5.28%), 4Fingers Crispy Chicken (5.28%), KFC (4.53%), K Fry Urban Korean (4.15%), and llaollao (3.40%). This suggests that customers who visit Richeese Factory also frequent these brands, reflecting shared customer preferences.
Traffic workload analysis identifies peak hours. Understanding these patterns enables efficient staffing and targeted promotions.
Richeese Factory experiences peak traffic between 10:00 and 21:00, with the highest workload around 19:00 (61.83%). There is almost no traffic between 23:00 and 9:00. This data is about workload (number of customers) during different hours of the day.
Analyzing consumer segments enables targeted marketing. Understanding gender and generational preferences helps tailor messaging and product offerings.
Richeese Factory's customer base shows a high affinity toward women (index of 117) and Gen Z (index of 167), indicating that these groups are overrepresented among its consumers. Men (index of 86) and Gen X (index of 39) are underrepresented, suggesting an opportunity to increase their engagement.