Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Richeese Factory performance in the Malaysia and how they change over time
See what factors influence Richeese Factory performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Richeese Factory' competitors in the Malaysia
An analysis of Richeese Factory' competitors in the Malaysia
In Cafés & Restaurants
·Jul – Sep 25
Richeese Factory is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Richeese Factory's market performance is at the 64th percentile in Malaysia's Cafe & Restaurants industry, indicating an average/above average market standing. This means Richeese Factory attracts more customers than 64% of its competitors. Performance peers in the same percentile range include Texas Chicken and Yonny.
Customer satisfaction is crucial for loyalty and growth, reflecting service quality and customer experience, directly impacting revenue.
Richeese Factory boasts a 94% overall customer satisfaction in Malaysia, a significant 34 percentage point increase year-over-year. Negeri Sembilan leads with 95%, followed by Selangor at 94%. This high satisfaction suggests strong customer loyalty and positive brand perception.
Average check reflects customer spending habits and pricing strategy effectiveness, influencing overall revenue and profitability.
The average check for Richeese Factory in Malaysia varies by state, with Kuala Lumpur leading at 46.2 MYR. The overall average check fluctuated between 33.14 MYR and 43.48 MYR during the reported period. This indicates variations in spending habits across different locations.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility for potential customers.
Richeese Factory has a total of 13 outlets in Malaysia, with Selangor having the highest number at 6. Malacca and Kuala Lumpur each have 2 outlets. This distribution reflects the brand's strategic focus on key urban areas.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain market share and improve offerings.
The top competitors for Richeese Factory in Malaysia, based on customer cross-visitation, are ZUS Coffee (5.26%), KFC (4.68%), and K Fry Urban Korean (4.09%). This indicates a significant overlap in customer base with these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and maximizing revenue.
Richeese Factory experiences peak traffic workload between 10:00 AM and 9:00 PM, with the highest activity around 8:00 PM (57.24%) and 8:00 PM (57.98%). This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for higher engagement.
Richeese Factory's consumer base shows a higher affinity among women (122 index) and Gen Z (181 index). Gen X is underrepresented (41 index). This suggests marketing efforts should focus on appealing to women and Gen Z consumers.