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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Restaurante MUY performance in the Colombia and how they change over time
See what factors influence Restaurante MUY performance in the Colombia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Restaurante MUY is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Restaurante MUY' competitors in the Colombia
An analysis of Restaurante MUY' competitors in the Colombia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals the brand’s share of foot traffic, showing competitive strength and customer preference in the industry.
Restaurante MUY is a leading brand in Colombia's Cafe & Restaurants industry with a market performance percentile of 99, placing it in the top 1%. This signifies a strong market position, indicating it outperforms most competitors in attracting customers. Performance peers in a similar range (99th percentile) include Emiliano Taqueria Viva, La Cevichería, Amaretto Cartagena, Santo Olivo Restaurante Parrilla, Da Pranzo, and Candilejas.
CSAT is critical because it shows customer happiness, loyalty, and brand perception, directly influencing repeat business and positive recommendations.
Restaurante MUY's overall customer satisfaction (CSAT) is 64%, showing a significant increase of 16.3 percentage points year-over-year. This indicates improved customer experiences. In the RAP (Especial) Central region, the CSAT is 62% with a growth of 13.7 percentage points. The dynamic CSAT data shows fluctuations between 56.25% and 71.19% from May to July 2025, suggesting variability in customer satisfaction over the period.
Average check is a key revenue indicator. It shows customer spending habits and helps in pricing strategies and promotional effectiveness.
The overall average check for Restaurante MUY is 21.4K COP, a 3.4% increase year-over-year. This suggests customers are spending slightly more per visit. The RAP (Especial) Central region shows an average check of 21.4K COP with no growth indicated. The average check fluctuated between 20000 COP and 23636.36 COP from May to July 2025.
Outlet count shows brand reach and market presence. It reflects expansion strategy and potential for increased revenue and customer accessibility.
Restaurante MUY has 26 outlets in the RAP (Especial) Central region and 4 outlets in the RAP del Agua y la Montaña region. This indicates a strong concentration of outlets in the Central region.
Competitor analysis helps identify key players and customer preferences, enabling strategic positioning and competitive advantage in the market.
Restaurante MUY's top competitors, based on customer cross-visitation, are El Corral (9.84%), Hornitos (8.20%), Frisby (6.56%), Domino's Pizza (4.92%), and McDonald's (4.92%). This data shows the brands that Restaurante MUY's customers also frequently visit.
Traffic workload indicates peak hours. It enables effective staffing and resource allocation to optimize service and customer satisfaction.
Restaurante MUY's traffic workload varies throughout the day, with peak activity between 12:00 PM (59.76) and 1:00 PM (68.00). Traffic starts to increase at 10:00 AM (21.30) and gradually decreases after 1:00 PM, reaching lower levels in the evening.
Understanding consumer segments enables personalized marketing, tailored offerings, and effective engagement strategies to enhance customer loyalty.
Among Restaurante MUY's consumers, Women are overrepresented, with affinity index of 70, whereas Men are even more overrepresented (122). Among generations, Gen Y exhibits higher affinity (133) compared to Gen X (91). This data helps tailor marketing efforts toward high affinity segments.