Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Reiß Beck performance in the Germany and how they change over time
See what factors influence Reiß Beck performance in the Germany and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Reiß Beck is in the top 2% of brands
Sample of brands in the same percentile
An analysis of Reiß Beck' competitors in the Germany
An analysis of Reiß Beck' competitors in the Germany
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing competitive strength and customer preference in the industry.
Reiß Beck's market performance is in the top 2% with a percentile of 98, indicating a leading position in Germany's Cafe & Restaurants industry. This high percentile suggests strong customer preference and a significant share of foot traffic compared to competitors. Performance peers in a similar range include Khorshid Restaurant, Let's Go Sylt Berlin, Asal Persisches Restaurant, Restaurant VINETABLICK, Mei Mei Modern Vietnam Restaurant and Koi Asian.
Customer satisfaction reflects brand perception. Tracking it helps identify areas for improvement to boost loyalty and attract new customers.
Reiß Beck's overall customer satisfaction (CSAT) is 58%, a decrease of 7 percentage points year-over-year. In Baden-Württemberg, CSAT is also 58%, reflecting the overall trend. This decline warrants investigation to identify and address factors impacting customer experience to reverse the negative trend and improve satisfaction levels.
Average check indicates customer spending per visit. Monitoring this KPI helps in revenue optimization and understanding customer purchase behavior.
The overall average check for Reiß Beck is 9.1 EUR, a 7% increase year-over-year. In Baden-Württemberg, the average check is also 9.1 EUR with no growth from last year. The increase suggests customers are spending more per visit, potentially driven by menu changes, pricing adjustments, or changes in customer preferences.
Outlet count reflects market presence. Growth in outlets can indicate expansion and increased brand visibility within the Cafe & Restaurants sector.
Reiß Beck has 18 outlets in Baden-Württemberg. This provides a snapshot of its current operational scale within that state. Without historical data or context, it's difficult to assess the significance of this number, but it represents the brand's current physical footprint in the region.
Competitor analysis identifies key players. It reveals customer preferences and helps brands refine strategies for competitive advantage and market share.
The top competitors for Reiß Beck, based on customer cross-visitation, are McDonald's (16.07%), Burger King (12.5%), Bäckerei Konditorei Cafe Steimle GmbH (7.14%), Tchibo im Supermarkt (5.36%) and Kaisers Gute Backstube (5.36%). This indicates that Reiß Beck's customers also frequently visit these fast-food chains and bakeries, revealing potential areas for strategic differentiation and customer retention efforts.
Understanding traffic patterns helps optimize staffing and resource allocation. Matching workload by hours improves efficiency and customer experience.
Reiß Beck experiences peak traffic workload between 8:00 AM and 16:00, with the highest activity around 10:00 AM. Traffic starts to increase around 4:00 AM, peaks in the morning and early afternoon, and then declines significantly after 18:00. There is no traffic between 20:00 and 3:00.
Understanding consumer demographics allows for targeted marketing. Tailoring strategies to gender and generation enhances engagement and brand resonance.
Reiß Beck's customer base shows an overrepresentation of Women (73% affinity) and an underrepresentation of Men (115% affinity). Among generations, Gen X is overrepresented (164% affinity), while Gen Y is underrepresented (32% affinity). This indicates that Reiß Beck resonates more strongly with women and Gen X, which can inform targeted marketing and product development strategies. Affinity shows how strong is interest of the segment relative to the average consumer.