Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Rei do Mate performance in the Brazil and how they change over time
See what factors influence Rei do Mate performance in the Brazil and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Rei do Mate' competitors in the Brazil
An analysis of Rei do Mate' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Rei do Mate is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
Rei do Mate, with a market performance percentile of 99, is a leading brand. This places it in the top 1% of brands, indicating a strong market presence. Performance peers include brands in a similar range.
Customer satisfaction reflects brand perception. Tracking CSAT helps identify areas for improvement and gauge loyalty.
Rei do Mate's overall customer satisfaction is 60%, a decrease of 4.9 percentage points year-over-year. CSAT varies by region, with the Southeast showing the highest satisfaction (61%) and the Central-West the lowest (50%), indicating regional disparities.
Average check reveals spending habits. Tracking this KPI provides insights into revenue trends and pricing effectiveness.
Rei do Mate's overall average check is 46.1 BRL, a 40% increase year-over-year. The Southeast Region has the highest average check (47.6 BRL), while the South Region has a lower average check (33.5 BRL), reflecting regional economic differences.
Outlet count reflects market reach. Monitoring expansion indicates growth and accessibility to consumers.
Rei do Mate has 307 outlets in Brazil. The Southeast Region accounts for the majority (232), indicating its strongest market presence. Other regions have significantly fewer outlets, showing growth potential.
Competitor analysis identifies direct rivals. Understanding cross-visitation informs competitive positioning and customer acquisition.
The top competitors for Rei do Mate include Reserva Rooftop (44.84%), Restaurante America (43.29%), and OUE Sushi (41.15%). Cross-visitation rates indicate shared customer bases and competitive overlap.
Traffic workload indicates peak hours. Analyzing hourly trends optimizes staffing and resource allocation for efficiency.
Rei do Mate experiences peak traffic between 11 AM and 7 PM, with the highest workload around 1 PM. This suggests strategic staffing and promotional planning for these peak hours is crucial.
Consumer segments reveal core demographics. Affinity indexes guide targeted marketing and enhance customer engagement strategies.
Rei do Mate's consumer base shows a higher affinity among women (105 index) and Gen X (160 index). Gen Y (75 index) and Gen Z (96 index) are under-indexed, suggesting potential for targeted campaigns to increase their engagement.