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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Racks performance in the Philippines and how they change over time
See what factors influence Racks performance in the Philippines and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Racks' competitors in the Philippines
An analysis of Racks' competitors in the Philippines
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Racks is in the lower 35% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Racks is in the lower 35% of brands in the Philippines' Cafe & Restaurants industry, indicating a below average market position. This suggests weaker competitive strength. Performance peers in the same percentile include Foam Coffee, LOOP Kapitolyo, Nabe Unlimited, Sparx Bistro, North Park Noodles, and Toyo Eatery.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Racks' overall customer satisfaction (CSAT) is 86%, a significant increase of 36.3 percentage points year-over-year. Metro Manila shows a CSAT of 90%, with a growth of 42.3 percentage points. This indicates a strong positive trend in customer perception, particularly in Metro Manila.
Average check measures customer spending per visit, indicating pricing power and customer value.
Racks' overall average check is PHP 1.2K, up 20.8% year-over-year. Metro Manila's average check is PHP 1.1K, with no growth. This suggests increased spending per customer, but stagnant growth in Metro Manila specifically.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential.
Racks has 13 outlets in Metro Manila, 1 in Calabarzon, 1 in Central Visayas, and 1 in Central Luzon. Metro Manila dominates the outlet distribution, indicating a strong regional focus.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Racks' customers also frequently visit Jollibee, Gerry's Grill, McDonald's, Little Quiapo and Burger King. Jollibee, Gerry's Grill and McDonald's have the highest cross-visitation (10%), suggesting they are major competitors for Racks.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Racks experiences peak traffic workload between 10 AM and 8 PM, with the highest activity around 7 PM (61.17%). Traffic is minimal during early morning hours. This data helps optimize staffing and resource allocation.
Understanding consumer segments enables targeted marketing and product development for higher engagement.
Women are overrepresented (86%) among Racks' consumers, while men are even more overrepresented (114%). Gen X shows a high affinity (156%), Gen Y is under-indexed (78%), and Gen Z is slightly overrepresented (107%).