Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence PURiNO performance in the Germany and how they change over time
See what factors influence PURiNO performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of PURiNO' competitors in the Germany
An analysis of PURiNO' competitors in the Germany
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
PURiNO's Market Performance is at the 56th percentile, indicating an average/above average market standing in Germany's Cafe & Restaurants industry. This means PURiNO attracts more customers than 56% of its competitors. Performance peers in the same percentile range include bona'me and Ihle.
Competitor analysis identifies key rivals and their strategies. Understanding cross-visitation helps refine marketing and capture market share effectively.
PURiNO's top competitors based on cross-visitation are McDonald's (6.72%), L'Osteria (3.46%), and Burger King (2.44%). This indicates that customers who visit PURiNO also frequently visit these fast-food and casual dining chains. Understanding why customers visit these competitors can inform strategies to retain and attract more customers.
Traffic Workload reveals peak hours, enabling efficient staffing and resource allocation. Optimizing operations during busy times enhances customer experience.
PURiNO experiences peak traffic workload between 17:00 and 20:00, with the highest workload at 19:00 (65.51%). Traffic is minimal between 0:00 and 8:00. This data suggests PURiNO should optimize staffing and resources to handle the evening rush effectively.
Understanding consumer segments informs targeted marketing. Affinity insights by gender and generation guide messaging and product development for optimal engagement.
PURiNO's customer base shows a high affinity among women (113 index) and Gen X (112 index), indicating these segments are overrepresented. Gen Z also shows a high affinity (110 index). Gen Y is underrepresented (82 index). Marketing efforts should consider the preferences and behaviors of women, Gen X, and Gen Z to maximize engagement.