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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence PT's performance in the United States and how they change over time
See what factors influence PT's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of PT's' competitors in the United States
An analysis of PT's' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
PT's is in the lower 34% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
PT's market performance is in the lower 34%, indicating a below average market standing. This means PT's captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Speedy's Pizza, DarSalam Restaurant & Catering, LongBoard Bar and Grill, Old Tyme Grill & Buffet, The Baht, and Island Fin Poké Company.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
PT's top competitors based on customer cross-visitation are McDonald's (19.54%), In-N-Out Burger (8.62%), Jack in the Box (8.05%), Raising Cane's Chicken Fingers (8.05%), and Taco Bell (5.75%). This indicates that customers who visit PT's also frequently visit these fast-food chains.
Traffic workload by hour reveals peak and off-peak times. This insight helps optimize staffing, promotions, and resource allocation for efficiency.
PT's experiences peak traffic workload between 17:00 and 22:00, with the highest workload at 18:00 (57.83). The lowest traffic workload occurs between 3:00 and 6:00. This data suggests optimal staffing and promotional strategies should focus on the evening hours.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product offerings.
PT's customer base shows a higher affinity towards women (index 65) and men (index 133). Among generations, Gen X is overrepresented (index 159), while Gen Y (index 68) and Gen Z (index 30) are underrepresented. This suggests PT's resonates more strongly with Gen X compared to younger generations.