Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Popsy performance in the Colombia and how they change over time
See what factors influence Popsy performance in the Colombia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Popsy' competitors in the Colombia
An analysis of Popsy' competitors in the Colombia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Popsy is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Popsy's market performance is at the 47th percentile in Colombia's Cafe & Restaurants industry, indicating a below average/lagging market position. This means Popsy captures less foot traffic compared to many competitors. Performance peers in the same percentile include Sekushi Sky, la suiza parrilla, Koron Koro, Pigasus | Pig & Burgers, Buffet King Bogotá, and Mr Tenders Ingenio.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Popsy's top competitors based on cross-visitation are Crepes & Waffles (13.24%), McDonald's (11.76%), El Corral (7.35%), KFC (7.35%), and Frisby (5.88%). This indicates that customers who visit Popsy also frequently visit these brands.
Traffic workload shows peak hours, helping optimize staffing and resource allocation for better service.
Popsy experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest traffic around 5:00 PM to 6:00 PM (51.85% and 51.90% respectively). Traffic is minimal between 12:00 AM and 8:00 AM.
Understanding consumer segments allows targeted marketing, improving engagement and ROI.
Popsy's customer base shows a high affinity towards women (82), indicating they are overrepresented compared to the average consumer. Men are also overrepresented (116). Gen Z shows a very high affinity (371), while Gen X (78) and Gen Y (55) are underrepresented.