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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Popsy performance in the Colombia and how they change over time
See what factors influence Popsy performance in the Colombia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Search among the top 10,053 café & restaurant brands by number of locations
In Cafés & Restaurants
·May – Jul 25
Popsy is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Popsy' competitors in the Colombia
An analysis of Popsy' competitors in the Colombia
Top-5 brands that brand's customers also visit
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Popsy, a Cafe & Restaurants brand in Colombia, holds a leading position with a market performance percentile of 99. This indicates strong market share and customer preference. Performance peers include Café San Alberto, Mi Sabor LLanero desde 2012 - Sede, Parador Rojo, La House Provenza, Restaurante Valle Pacífico Ancestral, and Presea Rooftop | La Mejor Fiesta de Reggaeton de Colombia, all within the same percentile range.
Customer satisfaction is vital as it reflects customer loyalty, impacts brand reputation, and drives repeat business and positive word-of-mouth.
Popsy's overall customer satisfaction in Colombia is 48%, a decrease of 4.1 percentage points year-over-year. Regionally, 'RAP (Especial) Central' shows 45% satisfaction with a slight increase, while 'RAP del Agua y la Montaña' has a lower satisfaction of 18% with a significant decrease. This shows a need to improve service quality, especially in 'RAP del Agua y la Montaña'.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential accessibility for customers.
Popsy has a total of 117 outlets in Colombia. The majority of outlets (52) are located in 'RAP (Especial) Central', while 'RAP del Agua y la Montaña' has 20, 'RAP Pacífico' has 18, and other regions have fewer. This distribution highlights regional focus in outlet placement.
Competitor analysis identifies key rivals and customer overlap, enabling strategic positioning and competitive advantage.
Popsy's main competitors in Colombia, based on cross-visitation, are McDonald's (8.64%), Frisby (7.41%), Dunkin' (6.17%), Crepes & Waffles (6.17%) and KFC (6.17%). This overlap shows that Popsy and its competitors serve a similar customer base in Cafe & Restaurants industry.
Understanding peak traffic hours helps optimize staffing and resource allocation, maximizing efficiency and customer satisfaction.
Popsy's traffic workload peaks between 15:00 (3 PM) and 17:00 (5 PM), reaching 50% and 52.12% respectively. The lowest traffic workload occurs between 0:00 (12 AM) and 8:00 (8 AM), indicating limited or no activity during these hours. This information is critical for optimizing staffing levels and promotions.