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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Colombia and how they change over time
See what factors influence KFC performance in the Colombia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of KFC' competitors in the Colombia
An analysis of KFC' competitors in the Colombia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC in Colombia holds a leading market position with a percentile of 99, placing it in the top 1% of brands. This indicates a strong competitive advantage. Performance peers include Domino's Pizza and El Corral, also at the 99th percentile.
Outlet count indicates brand reach and market presence. Growth reflects expansion strategy and investment in new locations.
KFC has 175 outlets in Colombia. The RAP (Especial) Central region has the most outlets (102), while RAP Caribe has the fewest (4). This distribution highlights regional market focus.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs competitive strategies.
McDonald's (7.71%) and Crepes & Waffles (7.34%) are the top competitors for KFC in Colombia based on cross-visitation. Domino's Pizza (6.26%), El Corral (5.71%), and Frisby (5.26%) also show significant customer overlap.
Traffic workload by hour reveals peak times, aiding staffing and resource allocation for optimal customer service.
KFC in Colombia experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest workload at 2:00 PM (57.79%). Traffic is lowest between 4:00 AM and 7:00 AM.
Consumer segments help tailor marketing. Gender and generation insights inform targeted campaigns and product positioning.
Women (67%) are overrepresented among KFC's consumers in Colombia, while men (125%) are also a significant segment. Gen Z (115%) shows high affinity, followed by Gen Y (86%) and Gen X (41%).