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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pollo & Friends performance in the Italy and how they change over time
See what factors influence Pollo & Friends performance in the Italy and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pollo & Friends' competitors in the Italy
An analysis of Pollo & Friends' competitors in the Italy
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pollo & Friends is in the lower 30% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Pollo & Friends' MARKET PERFORMANCE is at the 30th percentile, indicating a below average market position. This suggests the brand captures less foot traffic compared to competitors like Ristorante Yumi Sushi Alghero, Quel castello di diegaro, Pizzeria "La Cantinetta", L'Arte del Gelato, Baltolu Trattoria - Da Ottavio, and Ristorante Pizzeria La Forra, which are in the same percentile range.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and ultimately, revenue growth.
Pollo & Friends boasts a 77% overall CSAT, a 6.9 percentage point increase year-over-year. Emilia-Romagna leads with 80% CSAT, while Lombardy shows significant growth at 17.6 percentage points, reaching 64%. This indicates improved customer experiences across regions.
Average check reveals spending habits, influencing revenue strategies and menu optimization for increased profitability.
Pollo & Friends' average check is €12.4, a 4.9% decrease year-over-year. Lombardy has the highest average check at €14.3, while Emilia-Romagna's is €11.3. The overall decrease suggests a need to analyze pricing and customer spending behavior.
Outlet count indicates market presence and expansion, reflecting brand reach and growth potential within the industry.
Pollo & Friends has a total of 16 outlets in Italy. Emilia-Romagna has the most with 8 outlets, followed by Lombardy with 4, Marche with 2, and Piedmont and Sardinia each with 1. This distribution highlights regional market focus.
Competitor analysis identifies key rivals, informing strategies to gain market share and enhance competitive advantage.
Pollo & Friends' top competitors based on customer cross-visitation are McDonald's (13.79%) and Roadhouse Restaurant (6.90%). Other competitors include La Razdora, Alì Babà Roma, and Pizzeria Terrazza, each with 3.45% cross-visitation. This highlights the competitive landscape.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Pollo & Friends experiences peak traffic workload between 8 AM and 8 PM, with the highest workload around 1 PM. There is no traffic between 9 PM and 7 AM. This data informs staffing and resource allocation strategies.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Pollo & Friends' customer base shows a high affinity among women (index 107) and Gen X (index 193). Men are under-indexed (94), as are Gen Y (index 70). This suggests that Gen X women are particularly drawn to the brand.