Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Point B performance in the France and how they change over time
See what factors influence Point B performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Point B is right in the middle
Sample of brands in the same percentile
An analysis of Point B' competitors in the France
An analysis of Point B' competitors in the France
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Point B's market performance in France's Cafe & Restaurants industry is at the 46th percentile, indicating a below average/lagging market position. This means Point B captures less foot traffic compared to most competitors. Performance peers include du port, Le Cardinal, Casa Leya, New Jawad, Meïda, and pizza pai.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Tracking CSAT helps identify areas for service improvement.
Point B's overall customer satisfaction in France is 64%, a decrease of 8 percentage points year-over-year. Metropolitan France mirrors this overall satisfaction. The CSAT trend shows fluctuations between May and July 2025, with a peak in May.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions for profitability.
Point B's average check in France is 17.9 EUR, a 3% decrease year-over-year. Metropolitan France reflects this average. The average check fluctuated between May and July 2025, peaking in May.
Outlet count indicates brand reach and market presence. Tracking changes informs expansion strategies and competitive positioning.
Point B has 59 outlets in Metropolitan France. This number represents the brand's current physical presence and potential reach within the region.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs competitive strategies and marketing efforts.
Point B's customers also frequently visit McDonald's (14%), Apollo Pizza (8.86%), Burger King (8%), Hippopotamus (6.86%), and Quick (6.57%). McDonald's shows the highest cross-visitation, indicating a significant overlap in customer base.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
Point B experiences peak traffic between 14:00 and 22:00, with the highest workload around 21:00 (54.46%). Traffic is minimal between 0:00 and 10:00. This data informs staffing and operational adjustments.
Understanding consumer segments by gender and generation allows for targeted marketing, improving engagement and brand resonance.
Point B's customer base shows a high affinity for women (index 81) and men (index 119). Among generations, Gen X is overrepresented (index 122), while Gen Y (index 94) and Gen Z (index 94) are slightly underrepresented.