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Managing Partner, Global Business Development
See what factors influence Pizzikotto performance in the Italy and how they change over time
See what factors influence Pizzikotto performance in the Italy and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizzikotto' competitors in the Italy
An analysis of Pizzikotto' competitors in the Italy
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizzikotto is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals a brand’s share of foot traffic, indicating competitive strength and customer preference in the industry.
Pizzikotto holds a leading position with a market performance percentile of 99 in the Cafe & Restaurants industry in Italy. This signifies Pizzikotto is in the top 1% of brands in the market based on foot traffic, indicating a strong competitive advantage. Performance peers in the same percentile range include Dispensa Emilia, Eataly, Camillo dal 1890, Alice Pizza, Ristorante Pizzeria Leon D'oro Riva and Via Pasteria.
Customer satisfaction (CSAT) is crucial, as it reflects customer loyalty and directly impacts a brand's revenue and reputation.
Pizzikotto's overall CSAT stands at 83%, a 3.7 percentage point increase year-over-year, suggesting improved customer experiences. CSAT varies by state, with Veneto leading at 95% and Lombardy at 81%. These differences highlight regional strengths and areas for targeted improvement.
Average check reflects customer spending per visit, impacting revenue. Tracking it informs pricing and menu strategies for optimal profitability.
Pizzikotto's overall average check is 20.3 EUR, a 1.2% decrease year-over-year. Average check varies by state, with Lazio at 21.7 EUR and Friuli – Venezia Giulia at 19.2 EUR. This data suggests potential regional pricing or menu adjustments could be explored.
Outlet count indicates brand reach and growth. It shows expansion and market presence within the Cafe & Restaurants industry.
Pizzikotto has a total of 34 outlets in Italy. Emilia-Romagna leads with 17 outlets, followed by Lombardy with 9. Other regions have fewer outlets, highlighting expansion opportunities in areas such as Lazio with 1 outlet.
Competitor analysis identifies key players attracting the same customers, informing competitive strategies and differentiation efforts.
Pizzikotto's top competitors based on cross-visitation are McDonald's (8.22%), Autogrill (5.59%), Old Wild West (3.95%), Burger King (2.41%), and Roadhouse Restaurant (1.75%). This data informs Pizzikotto about shared customer base and helps in crafting strategies.
Traffic workload distribution highlights peak hours, enabling optimized staffing, inventory, and marketing efforts.
Pizzikotto experiences peak traffic between 12:00 and 14:00 and again between 18:00 and 22:00, with the highest workload at 20:00 (65.98%). This workload indicates the best times for promotions and staffing.
Analyzing consumer segments by gender and generation enables tailored marketing and positioning strategies, maximizing engagement and ROI.
Pizzikotto's consumer base shows a high affinity towards women (97%) and men (102%). Gen X is overrepresented (134%), while Gen Y (77%) and Gen Z (66%) are underrepresented. This affinity index means that gen X visits Pizzikotto more often.