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See what factors influence Pizzakiosk performance in the Estonia and how they change over time
See what factors influence Pizzakiosk performance in the Estonia and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Pizzakiosk' competitors in the Estonia
An analysis of Pizzakiosk' competitors in the Estonia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizzakiosk is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the cafe & restaurants industry.
Pizzakiosk's market performance is at the 98th percentile, indicating a leading position in Estonia's cafe & restaurant industry. This means Pizzakiosk captures a significant share of customer traffic compared to its competitors. Performance peers in a similar range include My Sushi, Gobi, Aleksandri, P 11 Restaurent & Bar, Burger King, Bruxx - New Belgian.
Customer satisfaction is crucial as it reflects customer loyalty and influences brand reputation, driving repeat business and positive word-of-mouth.
Pizzakiosk's overall customer satisfaction (CSAT) is 76%, a 13.2 percentage point increase year-over-year. Harju County shows a CSAT of 79% (up 21.2pp), while Järva County shows 88% (down 12.5pp). Overall, CSAT decreased from 83.33% in May to 62.16% in July, indicating a decline in customer happiness over the observed period.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer perception of value.
The overall average check for Pizzakiosk is 14.7 EUR, a 27.9% increase year-over-year. Harju County has an average check of 18.3 EUR, while Järva County's average check is 11.9 EUR. The average check was highest in June (17.71 EUR) and lowest in July (10 EUR), signaling variability in customer spending over time.
Number of outlets indicates brand reach and accessibility, influencing market share and revenue potential within a specific region.
Pizzakiosk has a total of 29 outlets across Estonia. The highest concentration is in Harju County (14 outlets), followed by Ida-Viru and Tartu County (4 outlets each). Järva County has 3 outlets, while Lääne-Viru and Jõgeva counties each have 2 outlets. Võru, Rapla, Viljandi and Pärnu counties each have 1 outlet.
Understanding competitors' overlapping customer base helps refine marketing strategies and identify opportunities for differentiation and market share growth.
The top competitors of Pizzakiosk, based on cross-visitation, are Hesburger (6.67%), My Sushi (5%), Vaga Mama (5%), McDonald's (5%), and Tikupoiss (5%). This indicates that customers who visit Pizzakiosk also frequent these establishments.
Analyzing traffic workload by hour helps optimize staffing, manage inventory, and tailor promotions to match peak demand periods for efficiency.
Pizzakiosk experiences peak traffic workload between 10:00 and 20:00, with the highest traffic around 17:00 (56.48%). Traffic is minimal between 21:00 and 09:00. This information is crucial for staffing and resource allocation throughout the day.
Analyzing consumer segments by gender and generation informs targeted marketing, positioning, and product development strategies for optimal engagement.
Pizzakiosk's customer base has a high affinity with women (index 96) and over-indexed affinity with men (index 103). Gen X is over-represented(index 132), while Gen Y (index 56) is under-represented. Gen Z shows high affinity with Pizzakiosk (index 291), suggesting a strong connection with this demographic.