Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza King performance in the United States and how they change over time
See what factors influence Pizza King performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza King' competitors in the United States
An analysis of Pizza King' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Pizza King is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza King's market performance is at the 49th percentile, indicating a below average/lagging position in the United States' Cafe & Restaurants industry. This suggests Pizza King captures less foot traffic compared to many competitors. Performance peers in the same percentile include Bahama Buck's, Tulua Bistro, California Fish Grill, Carnaval Rooftop, Liuyishou Hotpot, and Shrimp Basket.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Pizza King's overall customer satisfaction is 75%, a slight increase year-over-year. Satisfaction varies by state, with Florida at 92%, Tennessee at 90%, and California at 86%. Colorado shows 80% and New York 79%. This indicates regional strengths and areas for improvement in customer experience.
Average check reveals customer spending habits, crucial for profitability and menu optimization strategies.
Pizza King's average check is $20.90, a 1.9% decrease year-over-year. Average check varies by state, with Tennessee at $22.80 and California at $20.00. Georgia and Michigan have lower average checks at $17.50 and $17.30 respectively. This suggests potential pricing or menu adjustments may be needed.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Pizza King has 140 outlets in Indiana, dominating its presence. California has 11 outlets, while Michigan and New York each have 5. Tennessee and Pennsylvania have 4 outlets each. Virginia has 3, Colorado and Georgia have 2, and New Mexico has 1. This shows a strong regional concentration in Indiana.
Identifying top competitors helps refine strategies, benchmark performance, and capture market share effectively.
Pizza King's top competitors based on customer cross-visitation are McDonald's (19.22%), Taco Bell (9.19%), Culver's (7.10%), Chick-fil-A (7.10%), and Wendy's (6.82%). This indicates that customers who visit Pizza King also frequently visit these fast-food chains.
Traffic workload analysis optimizes staffing, resource allocation, and operational efficiency during peak hours.
Pizza King experiences peak traffic between 4 PM and 7 PM, with the highest workload at 6 PM (58.14%) and 7 PM (61.34%). Traffic is significantly lower during early morning hours. This data helps optimize staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, personalized experiences, and improved customer engagement.
Pizza King's consumer base shows a higher affinity among men (108%) compared to women (91%). Gen X shows a high affinity (142%), while Gen Y (71%) and Gen Z (71%) are under-indexed. This suggests marketing should target Gen X and consider strategies to engage younger generations.