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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza King performance in the United States and how they change over time
See what factors influence Pizza King performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Pizza King is right in the middle
Sample of brands in the same percentile
An analysis of Pizza King' competitors in the United States
An analysis of Pizza King' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza King's market performance is at the 50th percentile, indicating an average market position in the United States' Cafe & Restaurants industry. This means Pizza King's foot traffic is on par with the median of its competitors. Performance peers in the same percentile range include JoJo's Shake Bar, Dear Dad's Restaurant, Paris Banh Mi, Peet's Coffee, MILA, and Baires Grill.
Identifying top competitors helps understand the competitive landscape. Analyzing cross-visitation patterns reveals customer preferences and potential market share threats.
Pizza King's top competitors based on customer cross-visitation are McDonald's (17.85%), Taco Bell (8.99%), Wendy's (7.12%), Arby's (5.74%), and Culver's (5.49%). This indicates that a significant portion of Pizza King's customers also visit these fast-food chains, suggesting they are primary alternatives for consumers.
Traffic workload by hour reveals peak and off-peak times. This helps optimize staffing, manage resources, and improve customer service during busy periods.
Pizza King experiences peak traffic workload between 16:00 (4 PM) and 19:00 (7 PM), with the highest workload at 18:00 (6 PM) at 60.64. The lowest traffic workload occurs between 3:00 AM and 5:00 AM. This information can be used to optimize staffing levels and resource allocation throughout the day.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies and improve engagement with key demographics.
Pizza King's customer base shows a high affinity towards women (92 index) and men (108 index). Gen X is overrepresented (130 index), while Gen Y (78 index) and Gen Z (63 index) are underrepresented. This suggests that Pizza King resonates more strongly with Gen X compared to younger generations.