Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza King performance in the France and how they change over time
See what factors influence Pizza King performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Pizza King is in the lower 32% of brands
Sample of brands in the same percentile
An analysis of Pizza King' competitors in the France
An analysis of Pizza King' competitors in the France
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza King's market performance is in the lower 32%, indicating a below average market standing. This suggests that Pizza King captures less foot traffic compared to its competitors. Performance peers in the same percentile range include La grande côte restaurant, Yoru, Le Poisson rouge, Keopi, Carlton Beach Club, and Wawa Smash Burger.
Customer satisfaction is crucial for loyalty and growth, reflecting service quality and customer experience, directly impacting brand perception and revenue.
Pizza King's overall customer satisfaction (CSAT) is 87%, a decrease of 3 percentage points year-over-year. Metropolitan France shows a CSAT of 89%, with a decrease of 1.4 percentage points. The CSAT trend decreased from 91.15% in May to 81.73% in July 2025, indicating a potential issue with service consistency.
Average check reflects spending per customer, crucial for revenue. Monitoring trends informs pricing and promotion strategies to optimize profitability.
Pizza King's overall average check is 19 EUR, a 12.6% increase year-over-year. Metropolitan France shows an average check of 19 EUR, with no growth. The average check increased from 14.58 EUR in May to 22.27 EUR in July 2025, suggesting successful upselling or price adjustments.
Outlet count indicates market presence and expansion. Tracking distribution helps assess brand reach and identify growth opportunities in different regions.
Pizza King has 30 outlets in Metropolitan France and 3 in Guadeloupe. The distribution of outlets highlights a strong presence in Metropolitan France, with a smaller presence in Guadeloupe, indicating potential for expansion in other regions.
Understanding competitors reveals market dynamics and customer preferences, informing strategies to gain market share and differentiate the brand.
Pizza King's customers also frequently visit McDonald's (14.49%), Burger King (11.59%), O'Tacos (5.80%), KFC (4.35%), and DOS HERMANOS (4.35%). This cross-visitation data indicates that Pizza King competes primarily with major fast-food chains and O'Tacos.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
Pizza King experiences peak traffic between 18:00 and 22:00, with the highest workload at 20:00 (59.11). Traffic is minimal between 0:00 and 10:00. This data suggests that Pizza King is most popular during dinner hours.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand relevance.
Pizza King's customer base shows a slightly higher affinity among women (102) compared to men (98). Gen Z is overrepresented (237), indicating high affinity, while Gen X (72) and Gen Y (93) are underrepresented, suggesting lower affinity.