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See what factors influence Pizza Hut performance in the Oman and how they change over time
See what factors influence Pizza Hut performance in the Oman and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Pizza Hut' competitors in the Oman
An analysis of Pizza Hut' competitors in the Oman
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizza Hut is in the top 1% of brands
Sample of brands in the same percentile
Market performance percentile reveals brand’s share of foot traffic, indicating competitive strength and customer preference in the industry.
Pizza Hut in Oman holds a leading market performance at the 99th percentile. This position indicates a strong competitive presence, signifying greater customer preference compared to its peers like Ramssa Restaurant رمسه, KAIA, Huqqa Emirgan, KFC, Abu waseem madhabi restraurent, and Italian Barrista Cafe ايطاليا باريستا كافيه which are in the same range.
Customer satisfaction (CSAT) indicates brand health, reflecting customer loyalty and the likelihood of repeat business and positive recommendations.
Pizza Hut's overall customer satisfaction in Oman is 86%, a decrease of 6.1 percentage points year-over-year. CSAT varies by region: Muscat Governorate (89%), Al Batinah North Governorate (69%), and Dhofar Governorate (67%). The trend shows a fluctuation in CSAT from May to July 2025, peaking in July.
Average check is a key revenue indicator, reflecting customer spending per visit and informing pricing and promotional strategies.
Pizza Hut's overall average check in Oman is 7 OMR, a 22.2% increase year-over-year. Regional variations exist: Al Batinah South Governorate (10.4 OMR), Dhofar Governorate (8.1 OMR), Ad Dakhiliyah Governorate (8.1 OMR), Al Batinah North Governorate (6.7 OMR) and Muscat Governorate (6.6 OMR). Average check fluctuated between May and July 2025.
Outlet count indicates brand reach and accessibility, reflecting market penetration and potential customer base.
Pizza Hut has 38 outlets in Oman, with distribution across governorates: Muscat (24), Al Batinah North (4), Dhofar (3), Al Batinah South (2), Ad Dakhiliyah (2), Al Buraymi (1), Ash Sharqiyah South (1), and Ad Dhahirah (1). Muscat Governorate accounts for the majority of Pizza Hut locations.
Competitor analysis identifies key rivals, informing competitive strategies and highlighting areas for differentiation and market share growth.
Pizza Hut's top competitors in Oman, based on customer cross-visitation, are KFC (19.38%), Italian Barrista Cafe ايطاليا باريستا كافيه (16.56%), McDonald's (5.94%), Baalbeck Lebanese Restaurant Salalah (3.12%), and Tropical Juices & Ice Cream (2.50%). These brands attract a portion of Pizza Hut's customer base.
Traffic workload analysis informs staffing and operational efficiency, aligning resources with peak demand and optimizing customer experience.
Pizza Hut's traffic workload in Oman varies significantly by hour of day (HOD). Peak traffic occurs between 19:00 and 22:00, with the highest workload at 21:00 (72.86%). Traffic is minimal between midnight and 10:00. Brands needs to consider its resources to peak demand.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to resonate with specific demographic groups.
Pizza Hut's customer base in Oman shows a gender affinity index of 75 for women and 109 for men. Generation affinity indexes are 59 for Gen X, 98 for Gen Y and 182 for Gen Z. Gen Z is overrepresented, while Gen X is underrepresented among Pizza Hut customers.
Cafés & Restaurants