Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza Hut performance in the Oman and how they change over time
See what factors influence Pizza Hut performance in the Oman and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza Hut' competitors in the Oman
An analysis of Pizza Hut' competitors in the Oman
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizza Hut is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Hut's market performance is at the 68th percentile, indicating an average/above average market standing in Oman's Cafe & Restaurants industry. This suggests a solid customer base and competitive position. Performance peers in a similar range include Al Jood Restaurant Al Hail مطعم الجود اللبناني الحيل, مطعم ومطبخ عين الخليج (مضابي ٩), Abu waseem madhabi restraurent, Delicato Kitchen, Huqqa Emirgan, and KAIA.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue. Tracking CSAT helps identify areas for service improvement.
Pizza Hut's overall customer satisfaction in Oman is 87%, a decrease of 6 percentage points year-over-year. Muscat Governorate shows the highest CSAT at 89%, while Dhofar and Al Batinah North Governorates have significantly lower scores at 69% and 68% respectively. This decline warrants investigation into service issues in specific regions.
Average check reveals customer spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotional offers.
The average check for Pizza Hut in Oman varies by region. Al Batinah South Governorate has the highest average check at 10.6 OMR. Muscat Governorate has the lowest average check at 6.7 OMR. Overall average check data is not available. The average check has increased from 6.09 OMR in May to 7.37 OMR in July.
Outlet count indicates market presence and accessibility. Tracking outlet distribution informs expansion strategies and market coverage effectiveness.
Pizza Hut has a total of 39 outlets in Oman. The majority (24) are located in Muscat Governorate. Al Batinah North Governorate has 5 outlets, while Dhofar Governorate has 3. Other governorates have 1-2 outlets each, indicating varying levels of market penetration across regions.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
Pizza Hut's top competitors in Oman, based on cross-visitation, are KFC (19.38%), Italian Barrista Cafe ايطاليا باريستا كافيه (16.56%), and McDonald's (5.94%). Domino's Pizza (4.06%) and Baalbeck Lebanese Restaurant Salalah (3.12%) also attract some of Pizza Hut's customers, suggesting shared customer interests.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Pizza Hut experiences peak traffic workload in Oman between 6 PM and 10 PM, with the highest workload at 71.92% at 9 PM. Traffic is minimal between midnight and 10 AM. This data suggests the need for increased staffing and resource allocation during evening hours to meet customer demand.
Consumer segment analysis enables targeted marketing. Understanding gender and generational preferences optimizes messaging and product offerings for higher engagement.
Pizza Hut's customer base in Oman shows a higher affinity towards women (64%) and an over-representation of Gen Z (171%). Gen X (85%) and Gen Y (94%) are under-indexed. This suggests that marketing efforts should focus on appealing to female and Gen Z consumers.