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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Picu darbnīca performance in the Latvia and how they change over time
See what factors influence Picu darbnīca performance in the Latvia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Picu darbnīca' competitors in the Latvia
An analysis of Picu darbnīca' competitors in the Latvia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Picu darbnīca is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Picu darbnīca's market performance is at the 55th percentile, indicating an average market position. This means the brand's foot traffic is on par with competitors. Performance peers in the same range include Stacija Vaivari Pizza, ` Street Pizza `, 36.line, SHOYU, RIONE pizza&cocktails, and Stender's Pizza.
Customer satisfaction is crucial for loyalty and growth. Tracking CSAT helps understand customer perception and identify areas for improvement.
Picu darbnīca's overall customer satisfaction is 80%, up 8.1 percentage points year-over-year, indicating improved customer perception. However, CSAT varies by region, with Zemgale at 94% (down 5.9pp) and Vidzeme at 58% (down 41.7pp), suggesting a need to address satisfaction issues in Vidzeme.
Average check reflects spending per customer. Monitoring it helps assess pricing strategies and identify opportunities to increase revenue.
Picu darbnīca's overall average check is 10.7 EUR, down 14.1% year-over-year, suggesting decreased customer spending. In Zemgale, the average check is 11.4 EUR, with no growth. This indicates a need to analyze pricing and offerings to boost spending.
Outlet count indicates brand reach. Tracking it reveals expansion and market penetration, crucial for growth and accessibility.
Picu darbnīca has 2 outlets in Vidzeme and 1 in Zemgale. This distribution shows a stronger presence in Vidzeme. There is no growth data, so it is not possible to determine if the number of outlets has changed.
Competitor analysis identifies key rivals. Understanding cross-visitation helps refine strategies and capture market share effectively.
Picu darbnīca's top competitors based on customer cross-visitation are Hesburger (13.04%), McDonald's (11.59%), LIDO (10.14%), Gan bei (7.25%), and Šašliks nr.1 (5.80%). This indicates that customers who visit Picu darbnīca also frequent these fast-food and casual dining establishments.
Traffic workload reveals peak hours. Understanding customer flow helps optimize staffing and resource allocation for efficiency.
Picu darbnīca experiences peak traffic between 10:00 and 20:00, with the highest workload around 17:00 (61.04%). Traffic is minimal during early morning hours. This data helps optimize staffing and resource allocation.
Understanding consumer segments enables targeted marketing. Tailoring strategies to gender and generation enhances engagement and ROI.
Picu darbnīca's customer base shows a high affinity towards women (99) and men (101). Gen X is overrepresented (102), Gen Y is underrepresented (96), and Gen Z shows a very high affinity (143). This suggests targeted marketing towards Gen Z could be particularly effective.