Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence PICK performance in the Kuwait and how they change over time
See what factors influence PICK performance in the Kuwait and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
PICK is ahead of most brands
Sample of brands in the same percentile
An analysis of PICK' competitors in the Kuwait
An analysis of PICK' competitors in the Kuwait
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
PICK's market performance is at the 61st percentile in Kuwait's Cafe & Restaurants industry, indicating an average/above average market standing. This means PICK captures more foot traffic than 61% of its competitors. Performance peers in the same percentile range include Raising Cane's and Barbacoa.
Customer satisfaction reflects brand perception, impacting loyalty and revenue. High CSAT scores often correlate with repeat business and positive word-of-mouth.
PICK's overall customer satisfaction (CSAT) is 70%, a decrease of 1.8 percentage points year-over-year. Farwaniya Governorate shows the highest CSAT at 76% with a significant increase, while Mubarak al-Kabir Governorate has the lowest at 61% with a notable decrease. CSAT fluctuated between 62.35% and 79.75% during the observed period.
Average check reveals customer spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions for profitability.
PICK's overall average check data is not available. Mubarak al-Kabir Governorate has the highest average check at 4.5 KWD. The average check fluctuated between 3.73 KWD and 5.09 KWD during the observed period.
Outlet count indicates market presence and growth potential. Tracking this metric informs expansion strategies and competitive positioning within the industry.
PICK has 15 outlets in the Capital Governorate, the highest number among all governorates in Kuwait. Hawalli Governorate has 10 outlets, Ahmadi has 7, Mubarak al-Kabir has 4, Farwaniya has 3, and Jahra has 1.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
PICK's top competitors based on cross-visitation are McDonald's (17.25%), Ananas (10.98%), Coffee Bean & Tea Leaf (8.63%), Starbucks (8.24%), and KFC (7.45%). This indicates that a significant portion of PICK's customers also visit these brands.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient operations and enhanced customer experience.
PICK experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 19:00 (69.33%). Traffic is significantly lower during the early morning hours, indicating a need for adjusted staffing during off-peak times.
Consumer segment analysis enables targeted marketing. Understanding gender and generational preferences enhances campaign relevance and customer engagement.
PICK's customer base shows a high affinity for women (92) and men (105). There is a high affinity for Gen X (156) and Gen Y (101), suggesting these generations are strongly represented among PICK's customers.