Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Piccolino performance in the United Kingdom and how they change over time
See what factors influence Piccolino performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Piccolino' competitors in the United Kingdom
An analysis of Piccolino' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Piccolino is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, reflecting competitive strength and customer preference in the Cafe & Restaurants industry.
Piccolino, with a market performance of 99, is a leading brand in the United Kingdom's Cafe & Restaurants industry. This high percentile indicates a strong market position, demonstrating significant customer preference compared to its peers like HFC and CRISPY DOSA.
Customer satisfaction reflects brand perception and loyalty, directly impacting repeat business and long-term revenue within the Cafe & Restaurants sector.
Piccolino's customer satisfaction is at 82%, reflecting generally positive customer sentiment. However, the 6.5 percentage point decrease year-over-year suggests a need to investigate and address potential issues to maintain and improve customer loyalty in the United Kingdom.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer willingness to invest in the brand's offerings.
Piccolino's average check is 54.3 GBP, a 4.5% increase year-over-year. This growth suggests successful pricing strategies or increased customer spending per visit in the United Kingdom.
Outlet count signifies brand reach and market penetration, directly influencing accessibility and overall revenue potential in the Cafe & Restaurants industry.
Piccolino has 22 outlets in England. This indicates a moderate physical presence, suggesting room for expansion to increase market share and accessibility within the United Kingdom.
Understanding competitor visitation patterns helps refine marketing and operational strategies to attract and retain customers in the Cafe & Restaurants sector.
Piccolino's customers also frequently visit McDonald's (5.14%) and JD Wetherspoon (4.88%). These brands represent key competitors, highlighting the need to differentiate Piccolino's offerings and strengthen customer loyalty to maintain market share.
Traffic workload analysis informs staffing and resource allocation, optimizing operational efficiency and customer experience during peak hours.
Piccolino experiences peak traffic between 12:00 and 20:00, with the highest workload around 17:00-19:00. This insight enables Piccolino to optimize staffing and resource allocation during these peak hours to ensure smooth operations and customer satisfaction.
Consumer segment insights allow for targeted marketing, aligning products and messaging with specific demographic preferences, enhancing brand relevance and engagement.
Women (107) and Gen X (113) have a relatively higher affinity for Piccolino. Gen Z (80) is under-indexed. Marketing efforts could be adjusted to engage Gen Z and further appeal to the existing customer base.