Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pempek Selamat performance in the Indonesia and how they change over time
See what factors influence Pempek Selamat performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Pempek Selamat is in the lower 25% of brands
Sample of brands in the same percentile
An analysis of Pempek Selamat' competitors in the Indonesia
An analysis of Pempek Selamat' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Pempek Selamat's market performance is in the lower 25%, indicating a lagging position. This means the brand captures less foot traffic compared to competitors. Performance peers in the same range include ShakeUP! Protein Bar, Martabak Pecenongan 43, Ketut’s Warung, kuwekuwe, LIMA SEBELAS Cafe, and WAVE ISLAND LEMBONGAN.
Customer satisfaction is crucial for loyalty and growth. High CSAT indicates positive customer experiences and strong brand perception.
Pempek Selamat demonstrates strong customer satisfaction with an overall CSAT of 95%, a significant increase of 13.8 percentage points year-over-year. Sumatra shows the highest CSAT at 98%, while Java has a CSAT of 86%, both regions showing positive growth.
Average check reflects customer spending per visit, vital for revenue analysis and pricing strategy optimization.
Overall average check data is unavailable. In Sumatra, the average check is 111.6K IDR, with no growth data available. The average check dynamic data shows fluctuations between 86666.67 and 102205.88 IDR from June to August 2025.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility.
Pempek Selamat has 13 outlets in Sumatra and 2 in Java. This distribution highlights a stronger presence in Sumatra compared to Java, suggesting regional focus in business strategy.
Identifying top competitors helps understand the competitive landscape and refine strategies to gain market share.
Pempek Selamat's top competitors based on customer cross-visitation are Sederhana, Fore Coffee, and KFC, each with 8.16% cross-visitation. Saphire Lounge @Sultan Thaha Airport and SUSHI TEI both have 6.12% cross-visitation.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Pempek Selamat experiences peak traffic workload between 17:00 and 19:00, reaching a high of 61.65% at 18:00. Traffic is minimal between 0:00 and 6:00, indicating nighttime closure or low activity.
Understanding consumer segments allows for targeted marketing, tailoring products and messages to specific demographics.
Pempek Selamat's customer base is predominantly women, with an affinity index of 87. Men have an affinity index of 117. Gen X has a very high affinity index of 203, Gen Y has an affinity index of 108, and Gen Z has an affinity index of 44.