Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Pempek Farina performance in the Indonesia and how they change over time
See what factors influence Pempek Farina performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
In Cafés & Restaurants
·May – Jul 25
Pempek Farina is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Pempek Farina' competitors in the Indonesia
An analysis of Pempek Farina' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Cafe & Restaurants
Market Performance reveals brand’s share of foot traffic, indicating competitive strength and customer preference within the Cafe & Restaurants industry.
Pempek Farina holds a leading market position in Indonesia's Cafe & Restaurants sector with a 99th percentile, showing it's in the top 1% of brands. Its performance demonstrates strong customer preference and market share compared to peers such as MOMOYO Ice Cream & Fruit Tea, Shabu Hachi, B'Steak Grill & Pancake, BENTO KOPI PAMULANG, Yuki Japanese Restaurant, Bar & Karaoke, and Hygge Signature, who are also in the leading 99th percentile.
Customer Satisfaction shows how well a brand meets customer expectations, driving loyalty and positive word-of-mouth, essential for sustained growth.
Pempek Farina demonstrates high customer satisfaction with an overall CSAT of 96%, a 12.5 percentage point increase year-over-year. Java shows a CSAT of 97%, while the Lesser Sunda Islands registers 92%. Dynamic CSAT data shows fluctuation across recent months, peaking in April 2025 at 97.19% and reaching a low of 92.19% in May, indicating areas for potential improvement and consistency.
Average Check reflects customer spending per visit, indicating pricing strategy effectiveness and customer value perception, vital for revenue optimization.
Pempek Farina's overall average check is 67K IDR, a 18.9% increase year-over-year. Java has an average check of 69.9K IDR, while Lesser Sunda Islands has 44.1K IDR. Dynamic data reveals fluctuations, with average check around 75.8K IDR in April and May 2025 but dropping to approximately 30.8K IDR in June, suggesting potential promotional impacts or menu changes.
Number of Outlets indicates brand reach and market penetration, influencing accessibility and brand visibility, key drivers for revenue and growth.
Pempek Farina has a total of 22 outlets. 18 are located in Java, representing a strong presence in this region. The Lesser Sunda Islands have 4 outlets, indicating a smaller but still present footprint in that area.
Competitor analysis identifies key market rivals and cross-visitation patterns, informing competitive strategies and highlighting opportunities for differentiation.
Pempek Farina's top competitors, based on customer cross-visitation, include Pizza Hut (6.4%). Internal cross-visitation is noted with Pempek Farina (5.6% and 4.8%). Dadar Beredar - Surabaya and Suteki - Grand City Mall Surabaya both have 4% cross visitation, indicating they attract a similar customer base. This reveals direct competitors for Pempek Farina in the cafe & restaurant industry in Indonesia.
Traffic Workload reveals peak hours and customer flow, guiding staffing and resource allocation for optimal service and customer experience.
Pempek Farina experiences peak traffic workload between 17:00 and 20:00, with the highest activity at 19:00 (56.56%). Traffic is significantly lower during early morning hours (0:00-8:00). This information indicates that staffing and resources should be maximized during the late afternoon and evening to accommodate customer demand.
Consumer Segments analysis enables targeted marketing, tailoring strategies to specific demographics for improved engagement and efficient resource allocation.
Pempek Farina’s customer base shows that Women are over-represented with an affinity index of 108, while Men are slightly under-represented (93). Gen Z exhibits high affinity (137), whereas Gen X (81) and Gen Y (86) are under-indexed, suggesting the brand is particularly popular among younger consumers.