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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence PAUL performance in the Belgium and how they change over time
See what factors influence PAUL performance in the Belgium and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
PAUL is right in the middle
Sample of brands in the same percentile
An analysis of PAUL' competitors in the Belgium
An analysis of PAUL' competitors in the Belgium
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
PAUL's market performance in Belgium's Cafe & Restaurants industry is at the 50th percentile, indicating an average market position. This means PAUL's foot traffic is on par with the median brand in the industry. Performance peers in the same percentile range include Elfde Gebod, That's Toast, TRENTAQUATTRO, Tigermilk, and Fritzguard.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business and positive word-of-mouth.
PAUL's overall customer satisfaction in Belgium is 71%, a 4 percentage point increase year-over-year. Wallonia shows the highest CSAT at 81% with a 5.6pp increase, while Brussels-Capital has a CSAT of 70% with a decrease of -10.8pp. Flanders shows 63% with a 5.2pp increase. This suggests generally improving customer sentiment, with regional variations needing attention.
Average check (AvgCheck) indicates how much customers spend per visit. Monitoring AvgCheck helps optimize pricing strategies and identify revenue growth opportunities.
PAUL's overall average check in Belgium is 12.60 EUR, a 14.5% decrease year-over-year. Wallonia has the highest average check at 13.20 EUR, while Brussels-Capital has the lowest at 12.20 EUR. Flanders has an average check of 12.90 EUR. The overall decrease suggests a need to analyze pricing or customer purchasing behavior.
Number of outlets indicates brand's presence and market reach. More outlets can increase accessibility and brand visibility, driving overall revenue.
PAUL has a total of 10 outlets in Belgium. Brussels-Capital has 5 outlets, Wallonia has 3 outlets, and Flanders has 2 outlets. This distribution reflects PAUL's strategic focus across different regions within Belgium.
Identifying competitors helps understand the competitive landscape. Analyzing cross-visitation patterns reveals which brands attract similar customer segments.
PAUL's top competitors in Belgium, based on customer cross-visitation, are Burger King (5.08%), Quick (3.39%), Maison Dandoy (3.39%), McDonald's (3.39%), and Léopold Café Presse (2.54%). This indicates that customers who visit PAUL also frequent these fast-food and cafe chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and minimize wait times.
PAUL's peak traffic workload in Belgium occurs between 8 AM and 6 PM, with the highest traffic around 11 AM to 1 PM. There is minimal traffic before 6 AM and after 7 PM. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments by Gender and Generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Women show a high affinity (121 index) for PAUL, while men are under-indexed (84 index). Gen X also shows high affinity (112 index). Gen Z is slightly over-indexed (103 index), while Gen Y is under-indexed (72 index). This suggests targeted marketing towards women and Gen X could be effective.