Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pastel Italiana performance in the Japan and how they change over time
See what factors influence Pastel Italiana performance in the Japan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Pastel Italiana is in the lower 18% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
An analysis of Pastel Italiana' competitors in the Japan
An analysis of Pastel Italiana' competitors in the Japan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pastel Italiana's market performance is in the lower 18% in Japan's Cafe & Restaurants industry, indicating a critically low market standing. This means the brand captures a smaller share of customer traffic compared to its competitors. Performance peers in the same percentile range include Kokoro, Asean cafe, 日本海直送 とれとれ海鮮丼 マルセン, Rocco's California Style Tacos ラッコズカリフォルニアスタイルタコス, Yasube, and 囲炉裏と天ぷら よつば.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Pastel Italiana's overall customer satisfaction is 66%, a decrease of 4.6 percentage points year-over-year. This indicates a decline in customer happiness. In Saitama Prefecture, customer satisfaction is 54%, also showing a decrease of 5 percentage points. The CSAT trend shows fluctuations, with a peak in June 2025 and subsequent variations.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Pastel Italiana has a total of 14 outlets. Saitama Prefecture has the highest number of outlets (6), followed by Chiba Prefecture (3), Kanagawa Prefecture (2), Aichi Prefecture (2), and Osaka Prefecture (1). This distribution highlights the brand's stronger presence in Saitama.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Pastel Italiana, based on cross-visitation, are McDonald's (14.81%), 丸亀製麺 (11.11%), 店 (11.11%), Kura Sushi (11.11%), and Starbucks (11.11%). This indicates that customers who visit Pastel Italiana also frequently visit these brands, suggesting potential areas for competitive differentiation.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Pastel Italiana experiences peak traffic workload between 11 AM and 7 PM, with the highest workload around 1 PM (61.79%). Traffic is minimal during the early morning hours (0 AM to 9 AM) and late evening (10 PM to 11 PM). This data helps optimize staffing levels during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Pastel Italiana's customer base shows a high affinity for women (index 66) and men (index 125). Gen Y (index 128) and Gen Z (index 237) are also overrepresented. This suggests that marketing efforts should focus on these demographics to maximize engagement.