Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Papas Queen's performance in the Peru and how they change over time
See what factors influence Papas Queen's performance in the Peru and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Papas Queen's is in the lower 29% of brands
Sample of brands in the same percentile
An analysis of Papas Queen's' competitors in the Peru
An analysis of Papas Queen's' competitors in the Peru
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Papas Queen's holds the 29th percentile in Peru's Cafe & Restaurants, indicating a below average market performance. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include PERUCHO Restaurant Craft Beer, Cusqueñisima Picantería, Pollería Rico Pollo, Anticuchos Bran, Schaus Bier, and Tramontana San Miguel.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
Papas Queen's has a 52% customer satisfaction rate, a decrease of 5.8 percentage points year-over-year. In Lima, the CSAT is also 52%, down by 5.2 percentage points. This indicates a decline in customer happiness, potentially impacting repeat business and brand perception.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential revenue streams.
Papas Queen's has 15 outlets in Lima and 1 in La Libertad. The concentration in Lima suggests a strong regional presence, while the single outlet in La Libertad indicates potential for expansion in other regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Papas Queen's customers also visit Rustica, Pizza Hut, and Starbucks (all at 16.67% cross-visitation), Dallas and El Torito (both at 8.33%). This indicates shared customer bases and potential competitive overlap, highlighting key brands to monitor and differentiate against.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Papas Queen's experiences peak traffic between 18:00 and 22:00, with the highest workload at 20:00 (62.40%). Traffic is minimal between 0:00 and 11:00. This data suggests the need for increased staffing and resource allocation during evening hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Women show a high affinity (109 index) for Papas Queen's, while men are under-indexed (92 index). Gen Y demonstrates a very high affinity (165 index). This suggests that marketing efforts should focus on Gen Y and female consumers.