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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pão Dourado performance in the Brazil and how they change over time
See what factors influence Pão Dourado performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Pão Dourado is in the lower 42% of brands
Sample of brands in the same percentile
An analysis of Pão Dourado' competitors in the Brazil
An analysis of Pão Dourado' competitors in the Brazil
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pão Dourado's market performance is in the lower 42%, indicating a below average market standing. This means the brand captures less foot traffic compared to competitors. Performance peers in the same range include Ollivia Gastronomia, Rei da Esfiha, Let's Eat, Restaurante Encontro Marcado & Aravinda Bar, Zazá Pastelaria e Salgados, and Caipirosca Ourilândia.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term growth. Higher satisfaction often leads to repeat business.
Pão Dourado's overall customer satisfaction (CSAT) is 55%, a 9.3 percentage point increase year-over-year. The Central-West Region shows a CSAT of 55% with a growth of 9.8 percentage points. This indicates improved customer sentiment, particularly in the Central-West Region.
Average check reveals customer spending habits, influencing revenue strategies. Monitoring trends helps optimize pricing and promotions.
Pão Dourado's overall average check is 42.7 BRL, a 2.2% decrease year-over-year. The Central-West Region has an average check of 43.6 BRL with no growth. This suggests a slight decline in individual customer spending, requiring potential adjustments to pricing or offerings.
Outlet count indicates market reach and expansion. Tracking distribution helps assess growth and identify geographic opportunities.
Pão Dourado has 15 outlets in the Central-West Region and 1 in the Northeast Region. This shows a strong presence in the Central-West, with limited presence in the Northeast, indicating potential for expansion in the latter.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Pão Dourado's top competitors based on cross-visitation are McDonald's (15%), Coco Bambu (7.73%), Subway (5.91%), Burger King (5.91%), and Fausto (5.45%). This highlights that customers who visit Pão Dourado also frequent these brands, suggesting potential areas for differentiation.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Pão Dourado's peak traffic workload occurs between 9 AM and 6 PM, with the highest workload at 5 PM (69.88). Minimal traffic is observed between 11 PM and 5 AM. This data informs staffing and promotional strategies to align with customer traffic patterns.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring messages to specific demographics.
Women are overrepresented among Pão Dourado's consumers (Affinity Index 66), while men are significantly overrepresented (Affinity Index 135). Gen X is also significantly overrepresented (Affinity Index 427). This suggests a high affinity for Pão Dourado among these segments.