Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pancake House performance in the Philippines and how they change over time
See what factors influence Pancake House performance in the Philippines and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pancake House' competitors in the Philippines
An analysis of Pancake House' competitors in the Philippines
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Pancake House is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pancake House's market performance is at the 45th percentile, indicating a below average/lagging position. This means the brand captures less foot traffic than many competitors. Performance peers in a similar range include The Matcha Tokyo - MOA, The Matcha Tokyo, Hill House Dining, Cộng Cà Phê Maginhawa, Dahon at Mesa - Tagaytay, and ZUS Coffee.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
Pancake House's overall CSAT is 68%, a 4.2 percentage point increase year-over-year. Northern Mindanao shows the highest CSAT at 91%, with a significant growth of 37.1 percentage points. Metro Manila has a CSAT of 69%, while Central Luzon lags at 53%. CSAT fluctuated between 59.77% and 72.68% during the observed period.
Average check (transaction value) indicates spending per customer. Monitoring this KPI helps optimize pricing, promotions, and menu offerings for revenue growth.
Pancake House's overall average check is PHP 633.1, a 5.4% increase year-over-year. Calabarzon has the highest average check at PHP 760. Metro Manila's average check is PHP 618.4, while Central Luzon's is PHP 481.8. The average check varied between PHP 588.52 and PHP 681.36 during the period.
Outlet count reflects brand reach and market presence. More outlets can increase accessibility, brand awareness, and potential revenue streams.
Pancake House has 53 outlets in Metro Manila, the highest concentration. Calabarzon has 17 outlets, Central Luzon has 9, and Davao Region and Northern Mindanao each have 2. Central Visayas, Eastern Visayas, Soccsksargen, Western Visayas and Cordillera Administrative Region each have 1 outlet.
Identifying top competitors helps understand the competitive landscape, benchmark performance, and refine strategies to gain market share.
Pancake House's top competitors based on customer cross-visitation are McDonald's and Starbucks (both at 14.18%), followed by Jollibee (9.22%), Shakey's Pizza Parlor (4.26%), and KFC (4.26%). This indicates a significant overlap in customer base with these fast-food and cafe chains.
Understanding traffic workload by hour helps optimize staffing, manage resources, and improve customer experience during peak and off-peak times.
Pancake House experiences peak traffic workload between 10:00 AM and 7:00 PM, with the highest workload around noon (57.50%). Traffic is significantly lower during early morning hours (0:00 AM - 6:00 AM), suggesting an opportunity to optimize operations based on hourly demand.
Analyzing consumer segments by gender and generation enables targeted marketing, product development, and personalized customer experiences.
Pancake House's customer base shows a higher affinity among men (index 128) compared to women (index 72). Among generations, Gen X shows the highest affinity (index 156), followed by Gen Y (index 107), while Gen Z is under-indexed (index 73).