Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Oriental performance in the Malaysia and how they change over time
See what factors influence Oriental performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Oriental is in the lower 38% of brands
Sample of brands in the same percentile
An analysis of Oriental' competitors in the Malaysia
An analysis of Oriental' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Oriental's market performance is at the 38th percentile, indicating a below average market standing in Malaysia's Cafe & Restaurants industry. This suggests that Oriental captures less foot traffic compared to most competitors. Performance peers in the same percentile range include R&R Sungai Perak Southbound, Hotpot Kitchen, Four Beans Soy Desserts Sunway Carnival, HACHI GATSU IZAKAYA PANTAI TENGAH, Cravmo Cafe, and 烈火烤肉 BLAZE BBQ.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and customer retention efforts.
Oriental's top competitors based on cross-visitation are McDonald's (5.05%), Starbucks (5.05%), Restoran Jin Xuan Hong Kong (4.04%), The Barn Café (3.03%), and Madam Kwan's (3.03%). This indicates that customers who visit Oriental also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience during peak hours.
Oriental experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 19:00 (58.94%). Traffic is minimal between 0:00 and 8:00. This data suggests optimal staffing and resource allocation should focus on the evening hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific demographics.
Oriental's customer base shows a higher affinity towards women (67%) and men (130%). Among generations, Gen X is overrepresented (253%), while Gen Y is underrepresented (54%) and Gen Z is also overrepresented (121%). This suggests marketing should focus on Gen X, Gen Z and men.