Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Old Wild West performance in the France and how they change over time
See what factors influence Old Wild West performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Old Wild West is right in the middle
Sample of brands in the same percentile
An analysis of Old Wild West' competitors in the France
An analysis of Old Wild West' competitors in the France
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Old Wild West's market performance in France is at the 51st percentile, indicating an average market standing. This means the brand is performing on par with many competitors. Performance peers in the same percentile range include Grill King, L'Atelier Entrecôte, PNY, Autogrill, Brasserie Des Prés, and La Guinguette à Jojo. The brand experienced a decrease of 6 points compared to the previous year.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Tracking CSAT helps identify areas for service improvement.
Old Wild West's overall customer satisfaction in France is 69%, a decrease of 2.6 percentage points year-over-year. This indicates a potential decline in customer happiness. The CSAT in Metropolitan France mirrors the overall value at 69%, also down by 2.6 percentage points. The CSAT decreased from 73.18% in May to 65.47% in July 2025.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends informs pricing and promotional strategies to boost sales.
The average check for Old Wild West in France is 30.5 EUR, showing a 3.8% increase year-over-year. This suggests customers are spending slightly more per visit. The average check in Metropolitan France is also 30.5 EUR. The average check increased from 29.24 EUR in May to 33.07 EUR in July 2025.
Outlet count indicates brand reach and expansion. Tracking growth informs strategic decisions about market penetration and investment opportunities.
Old Wild West has 19 outlets in Metropolitan France. This number provides a snapshot of the brand's physical presence and market coverage within the region.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation informs strategies to attract and retain customers.
McDonald's (14.29%) is the most cross-visited brand by Old Wild West customers, followed by Burger King (7.14%), Au Bureau (5.13%), KFC (4.69%), and Buffalo Grill (3.79%). This indicates a significant overlap in customer base with these fast-food and casual dining chains.
Traffic workload shows peak hours, guiding staffing and resource allocation. Understanding customer flow optimizes service and maximizes revenue.
Old Wild West experiences peak traffic between 11:00 and 22:00, with the highest workload around 13:00 (59.11%). Traffic is minimal between 0:00 and 10:00. This data suggests the need for increased staffing and resources during peak hours to manage customer flow effectively.
Consumer segments reveal customer demographics, enabling targeted marketing. Understanding gender and generation mix optimizes messaging and promotions.
Old Wild West's customer base in France shows a higher affinity towards women (107 index) compared to men (93 index). Gen Z (132 index) and Gen Y (111 index) are overrepresented, while Gen X (78 index) is underrepresented. This suggests a stronger appeal to younger generations and women.