Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Okuman performance in the Japan and how they change over time
See what factors influence Okuman performance in the Japan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Okuman is in the lower 36% of brands
Sample of brands in the same percentile
An analysis of Okuman' competitors in the Japan
An analysis of Okuman' competitors in the Japan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Okuman's market performance is in the lower 36%, indicating a below average market standing. This means Okuman captures less foot traffic compared to competitors in Japan's Cafe & Restaurants industry. Performance peers in the same percentile range include 焼肉酒場 叶, 韓国屋台 ペブロ, MENYA KUNIMARU, Popolamama, Billy the Kid, and 家系ラーメン王道家直伝 との丸家 小山店.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Okuman's overall customer satisfaction is 82%, a 1.2 percentage point increase year-over-year. Hyogo Prefecture shows the highest satisfaction at 86% with a 12 percentage point increase, while Osaka Prefecture has 80% with a slight decrease of 1 percentage point. This suggests generally positive customer sentiment, with regional variations.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
Okuman's overall average check is 2.9K JPY, an 8.1% increase year-over-year. Osaka Prefecture shows an average check of 2.9K JPY with no growth, while Hyogo Prefecture also shows 2.9K JPY with no growth. This indicates a moderate increase in customer spending compared to the previous year.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Okuman has 29 outlets in Osaka Prefecture, 5 in Hyogo Prefecture, 3 in Fukuoka Prefecture, and 1 in Chiba Prefecture. This shows a strong concentration of outlets in Osaka, indicating a strategic focus on this region.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation.
Okuman's top competitors based on cross-visitation are McDonald's (10.17%), 店 (9.32%), Starbucks (6.78%), Gyoza no Ohsho (6.78%), and Yoshinoya (5.08%). This indicates that customers who visit Okuman also frequently visit these brands, suggesting potential areas for competitive focus.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Okuman's peak traffic workload occurs between 19:00 and 21:00, with the highest workload at 20:00 (64.36%). Traffic is minimal between 3:00 and 15:00. This data suggests the need for increased staffing and resources during peak hours to manage customer flow effectively.
Consumer segment analysis enables targeted marketing, improving engagement and ROI by understanding audience demographics.
Okuman's customer base shows a high affinity for women (84%) and men (112%). Gen Y (122%) and Gen X (108%) are overrepresented, while Gen Z (65%) is underrepresented. This suggests that Okuman appeals more to Gen X and Gen Y consumers.