Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Oishi performance in the Thailand and how they change over time
See what factors influence Oishi performance in the Thailand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Oishi' competitors in the Thailand
An analysis of Oishi' competitors in the Thailand
In Cafés & Restaurants
·Jul – Sep 25
Oishi is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Oishi's market performance in Thailand's Cafe & Restaurants industry is at the 54th percentile, indicating an average/above average market standing. This means Oishi captures an average share of customer traffic compared to its competitors. Performance peers in the same percentile range include Brick13 specialty coffee & eatery, Cactaceae Cafe, HITORI SHABU Mega Bangna, หลงเปาติ่มซำฮ่องกง สาขาถนนปัญญาอินทรา คู้บอน, Banino’s, and RONGROS.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. It's crucial for long-term success.
Oishi's overall customer satisfaction in Thailand is 57%, a decrease of 7.8 percentage points year-over-year. Udon Thani Province shows the highest satisfaction at 79% with a 5.2 percentage point increase, while Pathum Thani Province shows a significant decrease of 23.1 percentage points, reaching 54%. This indicates varying customer experiences across different regions.
Average check reveals customer spending habits, influencing revenue and profitability. Monitoring trends helps optimize pricing strategies.
Oishi's overall average check in Thailand is 566.7 THB, a slight decrease of 0.3% year-over-year. Samut Prakan Province has the highest average check at 778.1 THB, while Chon Buri Province has an average check of 511.8 THB. These figures indicate the average amount customers spend per visit, with regional variations.
Outlet count indicates brand reach and market presence, impacting accessibility and overall revenue potential.
Oishi has the most outlets in Nonthaburi Province (17), followed by Chon Buri Province (13) and Samut Prakan Province (11). This distribution reflects Oishi's strategic focus on these regions within Thailand. The number of outlets provides insights into the brand's physical presence and market coverage.
Competitor analysis identifies key rivals and customer preferences, informing strategic positioning and competitive advantages.
Oishi's top competitors in Thailand, based on cross-visitation, are Café Amazon (10.14%), KFC (6.91%), Starbucks (6.45%), MK Restaurant (5.53%), and Sushiro (5.07%). This indicates that customers who visit Oishi also frequently visit these brands, highlighting their competitive overlap and shared customer base.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Oishi experiences peak traffic workload between 10 AM and 8 PM, with the highest activity around 2 PM (57.56%). Traffic is significantly lower during early morning hours. This data helps Oishi understand customer visit patterns and optimize operational efficiency.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific demographics.
Oishi's customer base shows a high affinity towards women (74%, delta -26.29) and men (124%, delta 23.61). Among generations, Gen X shows a high affinity (126%, delta 25.70), while Gen Y is under-indexed (86%, delta -14.21) and Gen Z is average (101%, delta 1.29). This data suggests that Oishi resonates more strongly with Gen X compared to Gen Y.