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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence No.1 Malatang performance in the Australia and how they change over time
See what factors influence No.1 Malatang performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of No.1 Malatang' competitors in the Australia
An analysis of No.1 Malatang' competitors in the Australia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
No.1 Malatang is in the lower 33% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
No.1 Malatang is in the lower 33% of brands, indicating a below average market performance. This suggests the brand captures less foot traffic compared to competitors like OMG Brothers, The Loose Moose, Queens Kebab, Domo Domo, Peppercorn kitchen, and Fujiyama Noodle Bar, who share a similar position.
Identifying key competitors helps understand the competitive landscape. Analyzing cross-visitation patterns reveals brands that attract similar customer segments.
Customers of No.1 Malatang also frequently visit Rivareno Gelato, McDonald's, KFC, Nando's, and Opera Bar. Rivareno Gelato, McDonald's and KFC have the highest cross-visitation (6.56%), suggesting they attract a similar customer base.
Analyzing traffic workload by hour helps optimize staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
No.1 Malatang experiences peak traffic between 18:00 and 20:00, with the highest workload at 60.94%. Traffic is minimal in the early morning hours. Staffing should be adjusted to match the traffic patterns.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Women show a slightly higher affinity (102%) for No.1 Malatang compared to men (98%). Gen Y exhibits a significantly higher affinity (127%). This suggests marketing efforts should focus on Gen Y and consider gender-specific messaging.