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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence New York Pizza performance in the Germany and how they change over time
See what factors influence New York Pizza performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of New York Pizza' competitors in the Germany
An analysis of New York Pizza' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
New York Pizza is in the lower 28% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
New York Pizza is in the lower 28% of brands in Germany's Cafe & Restaurants industry, indicating a lagging market position. This means the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile include Mikado Sushi & More, Tafelrunde, Barrio, Busan Korean BBQ, 福馆China Fortuna Haus, and Pizza da Peppe Originale.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
New York Pizza's overall CSAT is 62%, a slight increase of 0.7 percentage points year-over-year. However, CSAT varies by state, with North Rhine-Westphalia at 63% (down 1.9pp) and Brandenburg at 50% (down 10.7pp). The CSAT dynamic data shows fluctuations, peaking in June 2025 and declining in July 2025, indicating potential areas for improvement in customer experience.
Average check (transaction value) indicates spending per customer, crucial for revenue analysis and pricing strategy optimization.
New York Pizza's overall average check is 17.30 EUR, a decrease of 18.9% year-over-year. North Rhine-Westphalia shows an average check of 17.20 EUR with no growth. The average check dynamic data shows fluctuations, peaking in May 2025 and declining in June 2025, suggesting potential areas for improvement in customer spending.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
New York Pizza has a total of 14 outlets in Germany. The majority (10) are located in North Rhine-Westphalia, followed by Brandenburg (2), and Saxony-Anhalt and Lower Saxony (1 each). This distribution highlights a concentration of outlets in North Rhine-Westphalia.
Identifying top competitors helps understand market dynamics, benchmark performance, and refine competitive strategies.
New York Pizza's top competitors, based on customer cross-visitation, are McDonald's (9.09%), KFC (6.06%), Bäckerei Steinbrink (3.03%), Klein's (3.03%), and Soupday (3.03%). This indicates that customers who visit New York Pizza also frequently visit these fast-food and bakery chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand.
New York Pizza experiences peak traffic workload between 11:00 and 22:00, with the highest activity around 16:00 (50.41%). There is minimal traffic between 0:00 and 10:00. This data suggests the need for increased staffing and resource allocation during peak hours to optimize customer service.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies for better engagement.
New York Pizza's customer base shows a high affinity towards women (88 index) and men (108 index). Among generations, Gen X (110 index) and Gen Z (111 index) are overrepresented, while Gen Y (87 index) is underrepresented. This suggests that marketing efforts should focus on Gen X and Gen Z.