Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nespresso performance in the South Africa and how they change over time
See what factors influence Nespresso performance in the South Africa and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Nespresso is in the lower 11% of brands
Sample of brands in the same percentile
An analysis of Nespresso' competitors in the South Africa
An analysis of Nespresso' competitors in the South Africa
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Nespresso's market performance in South Africa is in the lower 11%, indicating a critically low market standing. This means Nespresso captures a smaller share of customer visits compared to its competitors. Performance peers in a similar range include Reuben's, The Whistling Goat, Alfie's, Spice Kitchen, The Honey Company, and Ashisha Xperience.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and accessibility in the Cafe & Restaurants industry.
Nespresso has 6 outlets in Gauteng, 4 in Western Cape, 2 in KwaZulu-Natal, and 1 in Eastern Cape, South Africa. Gauteng has the highest concentration of Nespresso outlets, indicating a stronger market presence in that region.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies in the Cafe & Restaurants market.
Nespresso's top competitors in South Africa, based on customer cross-visitation, are Bossa and McDonald's (both at 28.57%), followed by Mugg & Bean, Cavalli Estate, and CupTea (all at 14.29%). This indicates that customers who visit Nespresso also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, enhancing customer experience during peak hours in Cafe & Restaurants.
Nespresso's peak traffic workload in South Africa occurs between 9 AM and 6 PM, with the highest traffic around 12 PM. There is no traffic between 9 PM and 8 AM. This data suggests optimal staffing and resource allocation should focus on daytime hours.
Consumer segment analysis tailors marketing, improving engagement and brand resonance within the Cafe & Restaurants industry.
Nespresso's consumer base in South Africa shows a high affinity among women (index of 63) and a very high affinity among men (index of 136). Gen Y also shows a very high affinity (index of 183). This suggests that marketing efforts should consider the preferences and behaviors of these segments.