Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Nespresso performance in the Japan and how they change over time
See what factors influence Nespresso performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Nespresso' competitors in the Japan
An analysis of Nespresso' competitors in the Japan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Nespresso is in the top 7% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nespresso in Japan holds a Market Performance percentile of 93, indicating a leading position in the Cafe & Restaurants industry. This signifies that Nespresso captures a significant share of customer traffic. Performance peers in the same percentile range include 金沢濃厚煮干豚骨 伊乃心（いのしん）, Akichan, アルベルゴ カフェ・ミケランジェロ, Yohei, たいら食堂, and Darts cafe garden Shinsaibashi.
Number of Outlets indicates brand reach and expansion, directly impacting market coverage and potential revenue streams in Japan.
Nespresso has a total of 11 outlets in Japan. Kyoto, Osaka, and Aichi Prefectures each have 2 outlets, while Fukuoka, Hyogo, Hiroshima, Kanagawa, and Hokkaido Prefectures each have 1 outlet. This indicates a diverse distribution across key regions.
Competitor analysis identifies key players vying for the same customers, crucial for strategic positioning and gaining a competitive advantage.
The top competitors for Nespresso in Japan, based on customer cross-visitation, include Ginza / Wako Annex Tea Salon, Kobitokaba, Koyori, Kappore, and Mawashizushi Katsu, each with a cross-visitation rate of 7.69%. This indicates shared customer interest with these brands.
Traffic Workload reveals peak hours, enabling efficient staffing and marketing strategies to maximize customer engagement and sales.
Nespresso experiences peak traffic workload between 10:00 AM and 7:00 PM in Japan. The highest traffic workload occurs around 11:00 AM (51.57%) and 12:00 PM (51%).
Understanding consumer segments by gender and generation helps target marketing, optimize product offerings, and improve customer engagement strategies.
Nespresso's customer base in Japan shows a higher affinity towards women, with an index indicating they are overrepresented. Men are underrepresented. Gen Z is significantly overrepresented with an affinity index of 350, while Gen Y are slightly underrepresented.