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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Nespresso performance in the France and how they change over time
See what factors influence Nespresso performance in the France and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Nespresso' competitors in the France
An analysis of Nespresso' competitors in the France
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Nespresso is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing its competitive strength and customer preference in the cafe and restaurant industry.
Nespresso is a leading brand in France's Cafe & Restaurants industry, with a market performance percentile of 99. This indicates it captures a dominant share of customer visits. Performance peers include Bistroquet à la Une, La Bastille à Raoul, CoCo, Pub del Mar, Flora Danica and Le Drugstore.
Customer satisfaction is crucial as it reflects customer loyalty, impacts brand reputation, and drives repeat business and positive word-of-mouth.
Nespresso in France shows high customer satisfaction, with an overall CSAT of 82%, up 16 percentage points year-over-year. Metropolitan France mirrors this at 82%, with similar growth. This strong CSAT indicates high customer loyalty.
Average check reveals customer spending habits, informs pricing strategies, and helps assess revenue per transaction for business optimization.
Nespresso's average check in France is 52.1 EUR, a 16.5% increase year-over-year. Metropolitan France shows a value of 52.6 EUR. This indicates increased customer spending per visit.
Outlet count indicates market presence, brand reach, and potential revenue streams, vital for expansion and competitive positioning strategy.
Nespresso has a significant presence in France, with 52 outlets in Metropolitan France. Réunion has 6, while Martinique, French Guiana, French Polynesia and Guadeloupe each have between 2 and 3 outlets. Saint Barthélemy and Saint Martin (France) each have 1.
Competitor analysis helps identify key rivals, understand market dynamics, and refine strategies for gaining a competitive edge and attracting customers.
Nespresso's main competitors in France, based on customer cross-visitation, are McDonald's (9.88%), Burger King (3.95%), Quick (3.56%), Starbucks (3.16%), and Hippopotamus (2.77%). This reveals customer preferences for these other establishments.
Understanding traffic workload by hour allows for efficient staffing, optimized resource allocation, and improved customer service during peak times.
Nespresso experiences peak traffic between 10 AM and 6 PM, with the highest workload around 4 PM (56.59%). Traffic is minimal before 7 AM and after 8 PM. This data helps optimize staffing and resource allocation.
Analyzing consumer segments informs targeted marketing, positioning strategies, and product development based on demographic-specific preferences and behaviors.
Nespresso's customer base in France shows a slightly higher affinity among women (index 111), while men are under-indexed (90). Gen Y and Gen Z show a higher affinity (both 105), while Gen X is around average (100).