Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nespresso performance in the France and how they change over time
See what factors influence Nespresso performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Nespresso' competitors in the France
An analysis of Nespresso' competitors in the France
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Nespresso is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nespresso's market performance in France is at the 49th percentile, indicating a below average/lagging position. This suggests Nespresso captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Aux mille saveurs, taobento, Dragon d'or wok 51, le palais de montbeliard, New Jawad, and French Coffee Shop.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies.
Nespresso's top competitors in France, based on customer cross-visitation, are McDonald's (6.76%), Burger King (2.94%), Starbucks (1.76%), PAUL (1.47%), and Au Bureau (1.47%). This indicates that customers who visit Nespresso also frequently visit these fast-food and cafe chains.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Nespresso experiences peak traffic workload in France between 10 AM and 6 PM, with the highest workload occurring between 2 PM and 4 PM. There is minimal traffic before 7 AM and after 8 PM. This data can inform staffing and operational decisions to manage peak demand.
Consumer segment analysis enables targeted marketing. Understanding demographics helps tailor messaging and product offerings for optimal engagement.
Nespresso's customer base in France shows a higher affinity among women (index 113) compared to men (index 87). Among generations, Gen X (index 110) and Gen Z (index 112) show higher affinity compared to Gen Y (index 96). This suggests targeted marketing towards women, Gen X, and Gen Z may be particularly effective.