Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Neo suki performance in the Thailand and how they change over time
See what factors influence Neo suki performance in the Thailand and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Neo suki is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
An analysis of Neo suki' competitors in the Thailand
An analysis of Neo suki' competitors in the Thailand
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals competitive strength and customer preference in the industry, reflecting brand's share of foot traffic.
Neo suki's market performance is leading at the 99th percentile. This indicates a strong market position, with customer preference significantly above average. Performance peers Haijai Suki, Sky Bar, Mae Nam Seafood, Fat Coco Seafood Club, Indique -Best Indian food in Bangkok, and Atlas Restaurant are in the same leading range.
Customer satisfaction (CSAT) is vital for loyalty, indicating brand appeal and service quality, driving repeat business and positive word-of-mouth.
Neo suki shows strong customer satisfaction with an overall CSAT of 95%, up 6.4 percentage points year-over-year. Pathum Thani Province has the highest CSAT at 100%, while Chiang Mai Province shows a slightly lower CSAT at 83%. This indicates generally positive customer sentiment across regions.
Average check reveals spending habits and pricing power, showing revenue per customer and brand positioning in terms of value or premium.
Neo suki's average check is 581.1 THB, a 19.1% increase year-over-year, suggesting increased customer spending or pricing adjustments. Samut Prakan Province has the highest average check at 737.2 THB, indicating variations in spending across locations.
Outlet count reflects market reach, showing brand's distribution and accessibility to customers, influencing convenience and growth potential.
Neo suki has the highest number of outlets in Nonthaburi Province (4). Pathum Thani and Udon Thani Provinces both have 2 outlets. The other provinces have 1 outlet each. This distribution shows regional focus and expansion strategy.
Competitor analysis shows market dynamics, revealing key rivals and customer preferences, guiding strategic positioning and competitive advantage.
Neo suki's top competitors based on cross-visitation are McDonald's (5.59%), Café Amazon (4.35%), MK Restaurant (3.73%), Suki Teenoi (3.73%), and Starbucks (3.73%). This indicates customer overlap with fast-food and casual dining chains.
Traffic workload identifies peak hours, enabling staffing optimization, resource allocation, and improved customer experience during busy periods.
Neo suki experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (66.02). Traffic is minimal before 10:00 and after 20:00. This data can optimize staffing and resource allocation.
Consumer segments inform targeted strategies, revealing demographic preferences, enabling tailored marketing and product offerings for diverse groups.
The affinity index for Women is 99, while for Men is 100. Gen Y has a high affinity (115), while Gen Z has a high affinity (109). Gen X is under-indexed (64). This indicates potential for tailored marketing strategies.