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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Sizzler performance in the Thailand and how they change over time
See what factors influence Sizzler performance in the Thailand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Sizzler' competitors in the Thailand
An analysis of Sizzler' competitors in the Thailand
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Sizzler is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Sizzler's market performance is at the 70th percentile in Thailand's Cafe & Restaurants industry, indicating an average/above average market standing. This means Sizzler outperforms 30% of its competitors in foot traffic. Performance peers in the same percentile range include NIKU NIKU Japanese BBQ, MK Restaurant, TONKATSU AOKI One Bangkok, Pizza Hut, ครัวตะนาวศรี, and Amritsr.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Sizzler's overall customer satisfaction in Thailand is 64%, a decrease of 7.7 percentage points year-over-year. Prachuap Khiri Khan Province shows the highest CSAT at 96%, with a 29 percentage point increase. Nakhon Ratchasima Province experienced a significant CSAT decrease of 12.7 percentage points.
Average check reveals spending habits, crucial for pricing strategies and revenue forecasting.
The overall average check for Sizzler in Thailand is 486.1 THB, a 4.4% increase year-over-year. Chanthaburi Province has the highest average check at 623.3 THB. Pathum Thani Province's average check is 543.8 THB.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Sizzler has the most outlets in Chon Buri and Nonthaburi Provinces, with 4 outlets each. Nakhon Pathom, Rayong, Nakhon Ratchasima, Surat Thani and Chiang Mai Provinces each have 2 outlets. Chachoengsao, Chanthaburi and Udon Thani Provinces each have 1 outlet.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
Sizzler's top competitors in Thailand, based on customer cross-visitation, are McDonald's (8.02%), Café Amazon (7.88%), Starbucks (7.31%), Suki Teenoi (6.16%), and Sushiro (4.44%). This indicates customers who visit Sizzler also frequent these establishments.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation.
Sizzler's peak traffic workload in Thailand occurs between 17:00 and 19:00 (5 PM - 7 PM), with the highest workload at 18:00 (6 PM) at 68.66. Traffic is minimal between 0:00 and 9:00 (12 AM - 9 AM).
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Sizzler's customer base in Thailand shows a high affinity for women (72% value label, but 125 affinity index) and Gen X (130 affinity index), indicating these segments are overrepresented among Sizzler's customers. Gen Y (97 affinity index) and Gen Z (88 affinity index) are underrepresented.