Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nando's performance in the Pakistan and how they change over time
See what factors influence Nando's performance in the Pakistan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Nando's' competitors in the Pakistan
An analysis of Nando's' competitors in the Pakistan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Nando's is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nando's holds the 68th percentile in Pakistan's Cafe & Restaurants industry, indicating an average market performance. This suggests Nando's is ahead of most brands. Performance peers in the same range include Zak Shinwari, Gushi, Basha Istanbul Turkish Restaurant, TAKSiM: Islamabad Turkish Restaurant, 14th Street Pizza Co., and FOUR Restaurant.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Nando's customer satisfaction in Pakistan is at 69%, a decrease of 23.2 percentage points year-over-year. Satisfaction varies by region: Punjab at 71%, Sindh at 70%, and Islamabad Capital Territory at 62%. This indicates a need to address factors impacting customer experience, particularly in Islamabad.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The average check for Nando's in Pakistan varies by state: Sindh leads at 3.9K PKR, followed by Punjab at 3.6K PKR, and Islamabad Capital Territory at 3.4K PKR. This data helps tailor offerings and promotions to regional spending patterns.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Nando's has 8 outlets in Punjab, 6 in Sindh, and 2 in Islamabad Capital Territory. This distribution highlights Punjab as the primary market, with opportunities for expansion in other regions.
Competitor analysis identifies key players and customer preferences, informing competitive strategies and differentiation.
Nando's customers in Pakistan also frequently visit McDonald's (12.60%), KFC (10.83%), Cheezious (6.50%), Tehzeeb Bakers (4.72%), and The Coffee Bean & Tea Leaf (4.33%). This cross-visitation data suggests these brands are Nando's main competitors.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Nando's in Pakistan experiences peak traffic between 8 PM and 10 PM, with the highest workload at 74.25% at 10 PM. Traffic is minimal between midnight and noon, indicating a need for adjusted operational strategies during off-peak hours.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand resonance.
Nando's customer base shows a high affinity among women (136 index) and Gen Y (124 index). Men are under-indexed (89 index), as are Gen X (71 index). This suggests marketing should focus on women and Gen Y, while exploring strategies to engage men and Gen X.