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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence MyChef performance in the Italy and how they change over time
See what factors influence MyChef performance in the Italy and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
MyChef is ahead of most brands
Sample of brands in the same percentile
An analysis of MyChef' competitors in the Italy
An analysis of MyChef' competitors in the Italy
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
MyChef's market performance is at the 62nd percentile in Italy's Cafe & Restaurants industry, indicating an average/above average market standing. This means MyChef is ahead of many competitors but not a market leader. Performance peers in the same percentile range include Pizzeria Vincenzo Capuano, Panfuwa, Amy Sushi, Ristorante Pizzeria Forno A Legna 12 Apostoli, Atmosphera, and Museo della Bistecca.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term growth. High CSAT indicates strong customer relationships.
MyChef's overall customer satisfaction (CSAT) is 53%, a slight increase of 0.3 percentage points year-over-year. Lazio shows the highest CSAT at 79%, while Lombardy, Piedmont, and Liguria show lower CSAT scores. The CSAT trend fluctuated between May and July 2025, with a low of 45.02% in June and a high of 63.08% in May.
Average check reveals customer spending habits and pricing effectiveness, influencing revenue strategies and profitability analysis.
MyChef's overall average check is 14.3 EUR, a 6.4% increase year-over-year. Lombardy has the highest average check at 16.9 EUR, while Tuscany has the lowest at 11.9 EUR. The average check trend increased from 12.16 EUR in May 2025 to 15.44 EUR in July 2025.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential in different regions.
MyChef has a total of 25 outlets in Italy. Lombardy has the highest number of outlets (6), followed by Tuscany and Piedmont (4 each). Liguria has 3 outlets, while Lazio and Emilia-Romagna each have 2. Sicily, Calabria, Sardinia, and Umbria each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning for sustained growth.
MyChef's top competitors based on cross-visitation are Autogrill (44.57%), McDonald's (15.58%), Chef Express West Campagnola (11.96%), Eataly (4.17%), and Burger King (3.89%). This indicates a significant overlap in customer base with Autogrill, suggesting a need to differentiate and capture more market share.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and enhanced customer experience during peak hours.
MyChef experiences peak traffic workload between 12:00 PM and 1:00 PM (63.17% and 64.34%, respectively). Traffic gradually increases from 4:00 AM, reaching its peak in the early afternoon, and then declines throughout the evening and night. The lowest traffic workload occurs between 2:00 AM and 4:00 AM.
Understanding consumer segments informs targeted marketing, enabling personalized campaigns and product offerings that resonate with specific demographics.
MyChef's customer base shows a higher affinity towards women (134 index) compared to men (62 index). Among generations, Gen X shows the highest affinity (137 index), while Gen Y (73 index) and Gen Z (47 index) are under-indexed. This suggests that MyChef is more popular among women and Gen X consumers.