Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mybox performance in the Russia and how they change over time
See what factors influence Mybox performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mybox' competitors in the Russia
An analysis of Mybox' competitors in the Russia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mybox is in the lower 42% of brands, indicating a below average market performance. This suggests Mybox has a smaller share of foot traffic compared to competitors. Performance peers in the same percentile range include Suluguni, Bushe, Гриль No1, No1, VLAVASHE, and Sushi Moji.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business and positive word-of-mouth.
Mybox's overall CSAT is 63%, a significant increase of 23.4 percentage points year-over-year. The Volga Federal District shows the highest CSAT at 90%, while the Central Federal District has a lower CSAT of 19% with a decrease of 13.6 percentage points. This indicates varying customer experiences across regions.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions for increased profitability.
The overall average check for Mybox is not available. In the Volga Federal District, the average check is 1.3K RUB, with no change year-over-year. The average check dynamic data shows fluctuations between 1289.29 RUB and 1504.55 RUB during the period.
Number of outlets indicates brand reach and market presence. A larger network can increase accessibility and brand awareness among potential customers.
Mybox has 95 outlets in the Central Federal District, representing the largest concentration. The Southern Federal District has 57 outlets, while the Volga Federal District has 26. Other regions have fewer outlets, indicating a varied distribution strategy across Russia.
Identifying key competitors helps understand the competitive landscape. Analyzing cross-visitation patterns reveals which brands attract similar customer segments.
Dodo Pizza is the top competitor with a cross-visitation rate of 57.14%. Other competitors include Chiken Pitstsa, Chaykhana, Yakitoriya and El Este, each with a 14.29% cross-visitation rate. This suggests a significant overlap in customer base between Mybox and Dodo Pizza.
Traffic workload analysis identifies peak hours, enabling efficient staffing and resource allocation to meet customer demand effectively.
Mybox experiences peak traffic workload between 10:00 and 21:00, with the highest workload occurring between 17:00 and 19:00. Traffic is minimal during the early morning hours (0:00 to 7:00). This data informs staffing and operational decisions.
Understanding consumer segments allows for targeted marketing. Gender and generational insights enable tailored campaigns that resonate with specific demographics.
Women are overrepresented among Mybox consumers, with an affinity index of 124.00, while men are underrepresented at 62.00. Gen Y shows a high affinity (162.00), suggesting they are a key consumer segment for Mybox. These insights can inform targeted marketing strategies.