Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mỳ Cay Seouly performance in the Vietnam and how they change over time
See what factors influence Mỳ Cay Seouly performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mỳ Cay Seouly' competitors in the Vietnam
An analysis of Mỳ Cay Seouly' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Mỳ Cay Seouly is in the lower 30% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Mỳ Cay Seouly's market performance is in the lower 30%, indicating a below average market standing. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same range include Yum Food Village, Ớt Xanh Ocean Restaurant, P2 Café, The DeckHouse An Bang Beach, Secret Garden Cafe & Restaurant, and The 1 Restaurant.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation in the competitive Cafe & Restaurants sector.
Mỳ Cay Seouly's overall CSAT is 49%, a 2.4 percentage point increase year-over-year. However, CSAT in Khánh Hòa Province decreased significantly by 17.5 percentage points to 52%. The CSAT dynamic data shows fluctuations, with a peak in June 2025 and a low in August 2025, indicating inconsistent customer experiences.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential revenue streams in Cafe & Restaurants.
Mỳ Cay Seouly has a total of 10 outlets across Vietnam. Bắc Ninh and Thái Nguyên Provinces each have 2 outlets, while Lâm Đồng, Vĩnh Phúc, Ninh Bình, Khánh Hòa, Huế, and Phú Thọ Provinces each have 1 outlet. This distribution shows a concentrated presence in certain provinces with potential for further expansion.
Competitor analysis identifies key rivals, informing strategies to gain market share in the competitive Cafe & Restaurants landscape.
Mỳ Cay Seouly's top competitors based on customer cross-visitation are Mì Cay Seoul (25%), Trà sữa Ba Gác (8.33%), Texas Chicken (8.33%), Lotteria (8.33%), and Highlands Coffee (8.33%). Mì Cay Seoul is the most significant competitor, indicating a strong overlap in customer base. The other competitors suggest a broader range of dining and beverage options also frequented by Mỳ Cay Seouly's customers.
Traffic workload analysis optimizes staffing and resource allocation, enhancing customer experience and operational efficiency in Cafe & Restaurants.
Mỳ Cay Seouly experiences peak traffic workload between 17:00 and 20:00, with the highest workload at 19:00 (64.30%). Traffic is significantly lower during early morning hours. This data suggests the need for increased staffing and resource allocation during peak hours to manage customer flow effectively.
Consumer segmentation enables targeted marketing, improving engagement and ROI by tailoring strategies to specific demographics in Cafe & Restaurants.
Mỳ Cay Seouly's customer base shows a higher affinity towards women (119%) compared to men (85%). Gen Y exhibits a very high affinity (204%). This suggests that marketing efforts should focus on Gen Y and female consumers to maximize engagement.