Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Mövenpick Café performance in the Taiwan and how they change over time
See what factors influence Mövenpick Café performance in the Taiwan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mövenpick Café' competitors in the Taiwan
An analysis of Mövenpick Café' competitors in the Taiwan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Mövenpick Café is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals a brand's share of foot traffic, indicating its competitive strength and customer preference in the industry.
Mövenpick Café holds a leading position with a percentile of 99. This shows that Mövenpick Café captures a significant portion of customer traffic compared to its peers. Its performance peers 焼肉スマイル（燒肉Smile）大安忠孝店, 京都勝牛, Hong Ya Hamburger, 初樂燒肉 東區大安店, H2O Forest, and 嚐嚐九九 are also in the same leading percentile.
Customer satisfaction (CSAT) reflects brand loyalty and service quality, directly influencing repeat business and word-of-mouth referrals.
Overall customer satisfaction for Mövenpick Café is 78%, a decrease of 3.4 percentage points year-over-year. Satisfaction varies by city: Taoyuan City leads at 96%, while Kaohsiung has the lowest CSAT at 63% with the largest decrease. The trend over the three months has seen fluctuations, peaking in June before decreasing in July.
Average check (transaction value) indicates customer spending habits and pricing strategy effectiveness, impacting overall revenue.
The overall average check for Mövenpick Café is 557.3 TWD, showing a 7.8% increase year-over-year. Kaohsiung has the highest average check at 620 TWD. The trend shows a steady increase in average check over the three-month period.
Number of outlets indicates brand reach and market penetration, directly impacting customer accessibility and brand visibility.
Mövenpick Café has a total of 22 outlets in Taiwan. Taipei has the highest number of outlets with 9 locations, followed by Taichung with 5. Tainan has the fewest outlets with only 1 location.
Identifying competitors and cross-visitation patterns provides insights into customer preferences and competitive landscape dynamics.
The top competitors based on cross-visitation are McDonald's (8.16%), Starbucks (7.46%), MOS Burger (4.20%), 店 (3.26%), and Louisa Coffee 路易莎咖啡 (2.56%). This indicates customers who visit Mövenpick Café also frequent these establishments.
Understanding traffic workload by hour helps optimize staffing and resource allocation to meet customer demand effectively.
Traffic workload peaks between 11 AM and 8 PM, with the highest activity at 1 PM (62.51%). Activity is minimal between midnight and 6 AM. This data suggests Mövenpick Café experiences peak customer flow during lunch and dinner hours.
Understanding consumer segments by gender and generation informs targeted marketing and product strategies, improving engagement.
Women (98) and Men (102) have a similar affinity. Gen X is overrepresented (162), while Gen Y (64) and Gen Z (85) are underrepresented. Mövenpick Café appeals strongly to Gen X. The affinity index means the segment is overrepresented (i.e., has higher-than-average engagement or interest).